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What Are Kent Holland's Seven Moral Principles

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Kent Holland has identified seven moral principles that managers can utilize to emphasize ethical decisions within their company. These seven principles are dignity of human life, autonomy, honesty, loyalty, fairness, humaneness, and common good. Whole Foods appears to include several of these moral principles within their business plan. The company’s pledge to sell high quality, nutritious foods to the consumer demonstrates their commitment to the dignity of human life. This principle highlights the right for everyone to live with consideration given to the fact that life is sacred and should be protected. Employees are all treated with respect and provided an opportunity to voice their opinion on decisions that affect them. This establishes

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