They focus on how the company or its products and services on the Internet, especially through social media, come into the picture. This is then acted on and the improvement of products and services can be implemented more quickly. This is also why in the Netherlands alone, four out of ten companies make use of social media. Social media is an inexpensive and easy to use way of reaching the entire target group and ultimately to influence consumers in a positive way. These findings also are consistent with the inquiries E. Qualman described in his book "Socialnomics: How Social
Communication technologies have a great effect on society which is both positive and negative to interpersonal communication. Positive Impacts On Interpersonal Communication Making Friends Facebook has allowed us to communicate and connect with people all over the world at an increased speed. Making friends is no longer seen as a difficult task, one can be friends with hundreds of people on Facebook which may or may not include people with whom you spend time with in the real world. As our relationships grow online, we begin to share more and more with one another which means that we are able to empathize with each other and so social media can act as a therapy session. Instant Stardom Due to individuals sharing information such as videos and articles, they are able to educate themselves, Facebook “likes” are positive on a human beings because it helps with self-esteem and social acceptance.
Social Media has had a big influence on the world since it first made an appearance. It helps open doors that people never knew were there. It can signify trends and create and conceal content, help you feel less alone and more confidence in yourself you’ve never shown before, and it can help find people in a crisis with a bi-directional flow of information. Social media is an amazing tool preferred by many because it is easy to use, it allows people to share their experiences, and in emergency situations, it can help responders communicate with the public and among themselves. Social media is often free and it is fairly easy to use.
Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. Markets, especially for products aimed at young people, social media are extremely important (Langley, 2009). Social media networks are fantastic resources for businesses of all sizes looking to promote their brands online. The platforms themselves are free to use, and they also have paid advertising options specifically for brands that want to reach even more new audiences.
It is nice stay in contact with friends and family by using Facebook, Twitter and Instagram. Young people also think that they know everything because of social media. Every second there comes new information online, about important stuff but mostly about things like parties, celebrities actually just unimportant stuff. Young people do not want to miss anything and are 24/7 online. A few examples of social media are; Facebook, Instagram, Twitter, LinkedIn, Google+ and Snapchat.
As the technology era change over time, the social media becomes an important part of our life. We use social media to connect with friends and family, also to found out the latest news or fashion trends. Especially after the great success of Facebook, many other social media follow along such as Snapchat and Instagram. Numerous young age children gradually sink into the virtual world of Social Media. According to the Pew Research Center survey, that majority of Americans use Facebook and YouTube, but young adults are especially heavy users of Snapchat and Instagram.
Communications Technology Essay Communication can be used in multiple ways to communicate with people in our daily life through the uses of mobile phones (text, Phone calls). Apps such as Facebook have helped us to be able to communicate in a great way through the sharing of pictures and instant messaging through the internet, connecting family and friends in a web of connections. In a business sense, it has improved the ability to interact with the overseas parts of an organization. Being able to Skype overseas and communicate to anyone with access to the internet is a boon. The benefits are endless.
Some of them are creating the brand recognition, customer loyalty, decreased marketing costs and using various advertising methods to attract the customers (Q. Ta, 2014). 74% of customers buying decision is decided using the influence of social media as well as 80% of customers prefer to connect to the brands they consume through Facebook (Bennett, 2014) When it comes to businesses, it is vital that customers and the organization have close connections. Social media provides a favorable medium for this purpose by quick response for their feedback or complaints and active participation for surveys and posts. When considering the brand recognition, social media is an efficient platform to advertise the business in a professional manner so it attracts the existing customers as well as the new customers. Social media advertisements will help to correctly position the brand image in customers mind.
Various games are activities that have been around since the beginning of time has evolved into a technology based forum for all ages called video games. These types of games have become an extremely popular activity and are a big part of a lot of people’s everyday lives. Instead of looking at video games as a leisurely hobby that one plays in their spare time, it is now looked as a positive benefit for people to play. Playing video games are beneficial, according to some studies they can develop cognitive skills, create social connections, and stimulate creativity. The subject of video games has a lot of critics and can be a very passionate subject for parents of children who spend a lot of their time on video games.
When asked about social media most times, it is seen by people as platforms where people make friends, form relationships, live fake lives, seek attention and bully others in different cases. But social media is much more than that. It is a form of media that describes online information that are created, circulated and used by people who wanted to educate themselves about services, people and personalities, brands and issues (Mangold & Faulds, 2009). It has about 1.96 billion users worldwide and keeps on growing. Some of the popular social media sites known and used are Facebook, YouTube, WhatsApp, Instagram, Pinterest and LinkedIn but there are also other forms of social media like blogs, forums, company websites, and collaborative websites.