McDonald’s is the largest and best-known global food service retailer with more than 30,000 restaurants in 121 countries, and best-known global food service. The first McDonald's restaurant was opened in 1954. McDonald’s outstanding brand recognition, experienced management, high quality food, advanced operational systems and unique global infrastructure has ensured that they will be the first to capitalize on any opportunity. However, to remain on top, any business needs to operate ethically and keep innovation in mind when looking towards the future.
Business Ethics means conducting all aspects of business and dealing with all stakeholders in an ethical manner. Ethics concern an individual’s moral judgment about right and wrong. Decisions
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McDonald's suppliers are required to adhere to the strict Code of Conduct, which enhances the supply chain ensuring that the fast food giant gets the best quality products as raw material for preparing the fast food restaurants. The firm values its supply chain in such a manner that there is no way a poor quality product can access the firm's production unit. In addition, there are checks and balances to ensure that only the best raw materials are used to prepare fast food products. These checks and balances often involve empowering the suppliers to supply quality products through training programs. McDonalds has a policy within all its subsidiaries and fast food restaurants worldwide of giving its employees a priority over all other things. The firm indeed identifies that employees are core in the company's success. McDonalds has in the past devised training programs aimed at employee development. Moreover, the firm empowers its employees to take up new challenges in the fast food …show more content…
Respect to life and the preservation of human dignity has enabled the company to excel in its core relationship with its employees as well as customers and business partners. McDonalds makes many efforts to help the obesity epidemic and encourages people to eat responsibly. Their nutrition experts monitor all the recipes of their food. Moreover, McDonalds also promoted doing exercises as part of the health promotion program that it started in 1998. McDonalds has won the Energy Star Partner of the Year award which is usually awarded by the Environmental Protection Agency (EPA). McDonalds has been recognized for its massive efforts in reducing greenhouse emissions. The most effective method is using natural gas in their restaurants.
McDonalds has been supporting the Olympic Games through feeding program aimed at feeding the athletes. McDonalds is also involved in various charities and also supports education in the developing countries where it has its franchises and fast food restaurants, in the aim of eradicating poverty and illiteracy. McDonalds has been involved in disaster response where it has supported the victims of such disasters, the Haiti earthquake is the most recent
The barber would of saved thousands of lives by killing the captain. The barber would of also most likely ended a war by killing the warlord while he had a chance . The cartoon “Mascots” does the right action by honoring someone 's heritage, the song, “Independence Day” does the right action because she stopped the abuse from passing down to the next generation, and in the fiction story “ Lather And Nothing Else” demonstrates the act of honoring your morals and work no matter the situation. Therefore, ethics is how a person acts to see whether the action is good
Mcdonald’s With a product that’s served in over 117 countries, feeding millions of customers every day, McDonald’s branding success is undeniable. The key to McDonald’s branding and marketing success is segmentation and experimentation. McDonald’s main focus is the US, where they spend most of their budget and trial more new products and innovations. The American audience is their largest – Americans spend more money at McDonald’s than any other fast food restaurant in the country.
Morality is a set of values held by a person in making when judging and evaluating what is deemed right or wrong, good or bad (Brandt, 1959). When we talk about morality in counseling it’s about the reasoning by the counselor that has four levels. They are, personal intuition, ethical guidelines established by professional organizations, ethical principles and general theories of moral action (Kitchener, 1984). Ethics is described as adopted principles that has relations to man’s behavior and moral decision making (Van Hoose & Kottler, 1985). Ethics is often thought as a synonym to morality.
As people have issues about Mcdonalds’ low food quality toward people’s health. However, there is another important area that we have to consider seriously about is how its system, so-called “Mcdonaldization”has influenced and continuously effecting our society. From the article “McJobs: Mcdonaldization and the Workplace” by George Ritzer, he distributes the idea of how Mcdonaldized system has changed our society into scripted and “programmized” places (Ritzer 1998:140). He has specifically analyzed the McJobs’( job that has been Mcdonaldized) into four elements,which is its efficiency, calculation, prediction and control. As the nature of the world is made of a full of colors, diverse opinions of people naturally exist toward the term
The concept of ethics entails systemizing, justifying, and recommending right and wrong conduct. It involves in practical reasoning: good, right, duty, obligation, virtue, freedom, rationality, and choice. Humanity has questioned this concept of ethics and ‘good’ for as long as it has survived, as it deals with real-life issues such as “what is morally right and wrong?” and “how do people ought to act?”
In the beginning, McDonalds was run by two brothers named Richard and Maurice McDonald who not only owned but ran a hamburger restaurant in San Bernardino ,California in the 1950’s. Ray Kroc saw the potential in McDonalds and had ideas to expand it globally so he founded the McDonalds Corporation in 1955. Today, there are more than 33,000 McDonald’s restaurants globally in 119 countries (REFERENCE/web). McDonald’s applies Scientific Management by Frederick Taylor in their management. Frederick Taylor proposed four principles in scientific management that is ‘‘ the replacement of rule of thumb methods for determining each element of a worker’s job with scientific determination, the scientific selection and training of workers, the cooperation
They get the food ingredients from one supplier and the drinks are from another supplier. McDonald’s has nothing to sell selling if they didn’t have a supplier. The company must make sure the suppliers are cooperation and trustable.
• “Side Deals or Side Letters” : Every piece of business dealt by Apple must be in clear written form and should not be altered by means of mouth or writing after the day it goes into effect. Then aside from these specific laws, Apple’s Business Conduct also has sections detailing basic borders for legal behavior, like a section prohibiting corruption practices like “Money Laundering”. “Governments as Customers” In addition to their dedication to the customers as a stakeholder, Apple’s Business Conduct has an entire section dedicated to clarifying the ways in which business should be conducted between Apple and the governments and how to stay ethical in such transactions. • “Governments as Customers”: Before bidding for government business,
In today’s world, many people tend to have a set of ethical principles which is one of the guidelines for them to follow on. The question is how he or she defines ethics? To answer, Ethics is best defined as knowing what is right or wrong in the action based on the moral principles. Moreover, it is also known as the branch of knowledge that deals with ethical issues. In relation, there are some ethical theories which deal with the ethical issues.
McDonald’s also provide medical benefits to the workers and the compulsory deduction from salaries such as EPF,
Introduction The key ethical issues that were presented in this case study were quality control, lack of customer care, responsiveness, and harming the customer. The Johnson and Johnson case may have been seen as a turning point due to many things the company did right. However, there were many ethical issues in this case which will be explored more throughout this paper.
McDonald’s mainly located in city centre, airports theme parks etc. This will attract a lot of consumer during peak hours. Lastly, core competency of McDonald’s is franchising. With franchising, McDonald’s can get the brands to international and national markets, franchising is the best tool which increase the rapid business
Ethical issue in Starbucks Starbucks, an American coffeehouse chain based in Seattle, Washington, is the world largest coffee retailer chain in the world having more than 21,000 stores in 65 countries (Starbucks website, n.d.). In United States, Starbucks owned 12,973 stores (Starbucks Company Statistics, 2014), which is more than 73% of the market shares of the United States coffeehouse industry. Hence, Starbucks possesses monopoly power in the specialty coffee market. Enjoying monopoly position, Starbucks plan to completely dominate the market by eliminating competition. Starbucks engages in a range of anti-competitive activities.
The diagram above shown the CPM of McDonald’s and its competitor, KFC and Burger King; indicates McDonald’s is in a strong strategic position than its competitor. Some of the reasons McDonald’s is successful and has high market is due to it strong brand name recognition, a strong customer loyalty, and its global expansion. Furthermore, McDonald’s is also invested a large sum of money in advertising and very well known toward it charity program through Ronald McDonald’s House. Nevertheless, there are areas in which the organization can improve.
Risk Analysis When it comes to risk every business and person has to deal with it, so as you may guess McDonald’s is not excluded from that list. When you are in the food industry and especially the fast food industry you take on many risks. These would include things like competition, changes in customer preferences, pricing, staying technologically advances, and not losing out on investments. As a huge company like McDonald’s you may think that their risks are minimal, they bring in millions every year, and McDonald’s are always successful and busy, but they too have a long list of risks on their 10-K. After reading through McDonald’s list of risks I want to first say that they are very broad in many of their risks.