Diversity In International Business Essay
Today there is significant growth in globalizing of corporations. Organisations are crossing geographical boundaries either by expanding its offices at more than one country or hiring employees from more than one countries, which has led to growth in cross-cultured workforce in organizations.
Today we are digital era where the world is becoming a global village and seeming smaller with the advancement in technology and transportation. Companies are crossing borders in trading and investments with international markets. World is a open market with innovations. Now there is more dealings and communication with people of diverse environments. There is now lot of scope for exposure of people to new cultures and are now becoming broad minded as
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Organisations are facing challenges to create a multi-cultural work environment to take complete advantage of the potential strengths of each individual. Cullen and Parvoteeah(2008) state that, one cannot separate the International Business Management from the cultural behaviours because culture is represents the collective thinking, a way of life, norms, principles and symbols that lead life of groups. So management have to form strategies to adjust and in line with country’s culture. So typical classic approach is insufficient and may not solve this problem. The classic approach of management has to be changed for ensuring maximum individual performances thereby enhancing productivity and throughput.
ASSUMPTION OF THE STUDY:
Numerous studies have been conducted on implications of diversity on the businesses. As many businesses have proved success with application of diverse workforce, it is a motivation for the inspired businesses to recruit from different demographics which has a promising impact on the success of International Business functions.
STATEMENT OF THE PROBLEM:
The study intended to sought the meaning of diversity, perceptions of diverse workgroups in organization, and how management can deal with diverse a divisive workgroups. Have these differences played a role in contributing towards organizational goals and objectives.
The objectives of the study include:
1. What is concept of diversity?
2. How is diversity importance in international
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