This way, the company has motivated staff that are always trying to show their passion for the work they do and their product knowledge. Also, the staff is always very helpful and they try to educate customers about recent trends in organic nutrition and health. This is the exact strategy that makes Whole Food to have an extremely successful marketing
They have competitive prices, quality food, quick service and a well-known brand. Due to their popularity, most people know what to expect when they go to Longhorn. Having this brand helps them attract customers because even if someone has never tried the restaurant, they are most likely familiar with the brand and will be more
Whole Foods takes advantage of motivational practices that include providing regular feedback to their employees and ensuring that their employees understand the different options available to them for growth, development, and progression within the organization. Whole Foods also offers various rewards and recognition for achieving specific goals and goals are set that are relative to the performance of the employee. Whole Foods also motivate their staff by empowering them through involvement in the many decision-making process that not only pertain to decisions relating to the day-to-day operations within their responsible areas, but they are also involved in the interviewing and voting on weather a prospective job candidate is offered a position within the company. Additionally, Whole Foods open communication and information policy where all aspects of the company’s financials and operational information is completely transparent and available to all company associates, provides the employees with a safe and non-threatening working environment that fosters high levels of motivation among their
After taking a more in depth look into McGregor’s Theory Y, I believe that Whole Foods’ approach is definitely a direct influence of McGregor’s Theory Y. It was McGregor’s belief that, “managers could accomplish more through others by viewing themselves as self-energized, committed, responsible and creative beings (Kreitner & Kinicki, p.9, 2013).” This is essentially the approach Whole Foods has adopted. When employees feel valued, they give their very best. It is evident that Whole Foods believes that autonomy, self-direction motivates employees to thrive in the workplace, and this produces an enjoyable work atmosphere, which in turn creates happy customers (Kreitner & Kinicki, 2013). This model actually works!
With the help of social media, the establishment has informed its clients of available products on the menu. In the process, a favorable relationship has been created between the company and its loyal clientele. For instance, the choice of Twitter, Facebook, Instagram, and email services allowed Senor Sisig’s to gain a competitive advantage over rivals in the highly competitive food truck sector (Kidera et al., 8). Based on the corporation’s key success factor, Senor Sisig has established a conducive relationship with customers, as manifested in high expansion rates. Improved customer relations are the foundation for supplementing the establishment’s truck
It has built and maintains a strong brand name that eventually enhances the company’s capabilities. With better shop designers at its disposal, Whole Foods has a well layout the shops and lively shopping environment (with music, art etc) to enhance customer-shopping experience. The company sells meal essentials and also prepared meal from fresh salads and cooked fish, coffee and fresh pastries (Giacco, et al, 2013). All of these are made from the shop for them to eat instantly. With high quality employee, Whole Foods is able to provide the needed customized service for customers by guiding them to make food choices according to their needs.
Task 1 1.1Assess the business missions, visions, objectives, goals and core competencies on their strategic planning Missions- The missions for McDonald’s are to be our customers' favorite place and way to eat – with inspired people who delight each customer with unmatched quality, service, cleanliness and value every time. Our customers are the reason for our existence. Strategies-place the customer experience at the core of all they do. Visions- The visions for McDonald’s are to be the best quick service restaurant experience". Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile.
The dedicated effort is put in all the good organisations to do something periodically so that the customers could remember that their organisation as well as their product exists and this practice is received well by all the foodie clientele ot there for the organisations who know what they are doing or the ones who have been able to find the perfect clientele for what they have to offer. (Huang et al. 2006) The ones who have created a niche for them in the market by slowly and gradually affecting customers choice. There is always a catchy name or phrase attached to their product by which the customers can easily relate. (Bojanowski and Hummel).
I mean, what’s the mystery? As for McDonald’s I would say they value their consumers, about service their restaurants are the same all around the World, they prefer a good service with smiling staff, they provide better opportunities through additional activities. In some stores they collect money in the form of coins to help different charity organizations. Innovation, they like to try new things and to change. They do advertisement meetings in order to promote and protect their image.
The human resources department works with the employees and ensures everyone is happy and working to their maximum. Anika Jensen, Vice President of Human Resources at Fresh to Table, works to ensure the employees are satisfied. The human resource policies show that the company is aiming to ultimately help their employees who are helping them. Most of the employees do enjoy working for Fresh to Table and are enjoying the benefits the company offers. Fresh to Table also has some technological resources that the company purchased to help with internal communication.