Case Study Of Carter's Inc.

CARTER’S NEAR ME

Carter’s Inc., is a major American manufacturer of fiber and textile worn on the bodies of children sold in shops or stores. It is also known by another name-William Carter company. Carter‘s Inc. was founded or started in 1865 by William Carter in Needham, Massachusetts. It is a public company and has its headquarters in Atlanta, Georgia, USA. Carters Inc. has also other locations situated in, Bessemer, AL, Foley, AL, Huntsville, AL, Leeds, AL, and Fayetteville, AR among many other locational offices in the United States, cities and towns. This company majorly and primarily does its business and operates in the United States, with sixty five (65) Carters stores and eighteen (18) Oshkosh stores but it has also license to operate

In a bid to grow its reach and markets in the United States and its environs, Carters Inc. employed various strategies including the one employed in the year 2005, where William Carter bought or acquired one of its competitors in the apparel industry by the name of Oshkosh B’Gosh. Carters focuses in rebranding its presentations in all channels of distribution; by geographically expanding and strengthening its multi-channel business model. Its major plan being to drive out its image as the biggest and leader in baby and young children’s apparel and persistently provide the best quality products at a great and very affordable value to the consumers with a discipline and consistency in high level services that include delivering and replenishing products and services in time to meet customers’ needs or wants and to cement all these strategies and plans, Carters Inc. offers visual enhancements and clear product presentations online while at the same time offering timely and experienced customer attention or services. Caters is the leading company that specializes in the production of children’s (from day one old babies to around twelve

(12) Years of age) clothing, gifts and accessories in America, trading in more than ten products for every baby born in the United

store closest to you by simply visiting their website (www.carters.com) and going through their catalogue and find the listed locations. When you click on any of the states listed or the very particular one you prefer, a page with the cities in that state will be displayed and you will then go ahead a select the very city or town or state that you dwell in, this then should be able to bring you results with the very number of stores around you and even their exact location by way of street number, lane or street name. For example, Oshkosh B’Gosh, Tanger Outlet Center Foley, 2601 South McKenzie Street, space 212 Foley AL 36535, 251-943-3727.Alternatively, while using the Carters Inc. company store locator, you can simply feed in the search box with your city, your state or your zip code for it to be able to identify where you are and consequently give you an appropriate feedback so that it can be exactly direct on point. Every State has a number of cities and this goes to show that the numerous locations are distributed throughout the different cities found in the different states. Knowing that there is a Carters Inc. store in that city/state or town that you are in is not yet enough, you still can get further with their store locator and get finer