Abstract The purpose of this capstone project is to illustrate ‘Chanel Brand Equity of Virtual Brand Community in Thailand’. The objectives were to demonstrate: (1) Chanel brand associations that create brand image and engagement of virtual brand community in Thailand (2) Factors that result in Chanel brand equity amongst Chanel virtual community members and non-members in Thailand. (3) Different levels of brand equity that occurs between members and non-members of Chanel virtual community in Thailand
Xenia is an Ancient Greek religious custom which captures the essence of the guest-host relationship. It is a sacred, religious law that may lead to severe punishment by the Greek God, Zeus, if not abided by. However, xenia may do more harm than good in some cases, plenty of which presents itself in the Odyssey. Xenia is a process and has to do with hospitality and mutual respect between a guest and a host. This is an extremely civilised practice placed in such a chaotic and barbaric age. It starts
(a) In the Cendant case, there are three misstatements identified in the CUC. They are the irregular charges against merger reserves, false coding of services sold to customers, and delayed recognition of membership cancellations. The irregular charges against merger reserves are affected by false recording revenues or reducing the expense or merger reserves in CUC. The false coding of services sold to customers is classified as fraud because CUC recorded the revenue into a different account. Instead
Throughout the case, it can be seen how Cendant Corporation was performing activities that dealt with the interactions of income smoothing. The main cause of performing with Income Smoothing was to make their shareholders and investors believe that they had a professional and ethical operation running. Income smoothing can best be represented as how either gains or losses from a certain period are taken into a good or bad period with losses or no profits. Income smoothing throughout this case was
I arrived at the Four Courts with some of my classmates at roughly 10am. We were slightly overwhelmed and weren’t sure where to go, we looked around and there seemed to be a crowd around courts 44 and 45, two District Court sittings. We enetered courtroom 44, which was full to the brim. One thing that struck me was that there were Gardaí everywhere, and some of the people were quite rough. It was cramped and very uncofomfortable as we had to stand. It was almost impossible to hear anything but nothing
for field services. A graduate of Lipscomb University in Nashville, Tennessee, Greg Sexton spent the first years of his real estate career performing various functions in the parent company of Century 21 LLC – Realogy Corporation (then known as Cendant Corporation). As Franchise Sales Director, Sexton headed the department responsible for the selling of real estate franchises. He also served as Realogy Corporation Regional Vice president and led the team through
Due to the nature of servant leaders, Tthere has been a growing interest in servant leadership (Hunter, Neubert, Perry, Witt, Penny, & Weinberger et al., 2013). Moreover, theThe first researcher to conduct an empirical study in this area, utilized a sample of 298 employees who worked in a chain of grocery stores in the United States of America to test the relationship between servant leaders and organizational corporate behavior (OCB) (Ehrhart, 2004). Consequently, tThis research found a correlation
Right through the 20th century, dating has changed drastically since its inception. Being single in the society is a big deal for people nowadays. Many are continuously finding an answer for this problem. But as the technology arises, it makes things easier. Even in the terms of dating, technologies find its way. Dating sites and applications has been created year 1995. Online Dating is a way for people to find and contact each other through the Internet to arrange a date, usually with the goal