J. C. Penney Historic District Essays

Originally from Missouri, Penney was a successful man of retail. He had strong values about retail that he hoped to incorporate into his own store one day. Penney had experiences with retail clothing early in his life. Money was tight, so when he was around eight years old, he had to pay for his own clothes using the money he got from selling and raising livestock. Penney’s father, James Cash Penney Sr., was delighted in this, and when Penney graduated from high school, his dad helped

by James Cash Penney and is now a multinational retailer, operating over 1000 department stores in 49 states and Puerto Rico. James Penney opened his original dry goods store in Kemmerer, Wyoming and named it the Golden Rule Store to emphasize his personal and business philosophy of treating others as he would want to be treated. The original dry goods store expanded to a department store, and was incorporated in 1924 in Delaware and traded on the New York Stock Exchange. JC Penney now sells a variety

This research paper will explain the origin of the J.C. Penney Empire. It will detail the beginning when James Cash Penney opened his first store. James was a small retail businessman from Missouri. He founded one store which lead to a nationwide chain of J.C. Penney stores. The store carried a variety of products. He believed the stores should be run with honesty and respect for the customer. Fast forwarding to the present, in 2013 JC Penney hired Y & R. (Young & Rubicam) to help with a major organizational

store J.C. Penney was named after a guy named James Cash Jr. and he led the business. J.C Penney was one of the stores that sold fashion clothes and it later became famous, also it was a store people would always go in and buy a whole bunch of stuff and the store would make a whole lot of money off of it. James Cash Jr. became famous because the store was named after him. The store J.C Penney fell and rose again in the 1930s. During the 1920s James Cash opened a fashion store called J.C Penney That introduced

changing every week, looking into the history of JcPenney, a retail giant, is long overdue. JcPenney was founded by James Cash Penney. Before opening his highly successful retail store, he first worked as a sales person for the Golden Rule Mercantile Company ("J.C. Penney Company,”). After three years as a salesman, the founder of the company and his partner promoted Mr. Penney to a manager and partner of the company. Ultimately, this prompted him to opening his own branch of Golden Rule with a cash

The J.C. Penney company is one of the largest retail stores in America selling a variety of products. It was founded by James Cash Penney who believed that a store should be ran completely on honesty and deep respect for the customer (J.C. Penney 1875-1971). J.C. Penney turned an idea and a dream into one of the most successful stores in America. He did so even though he was born in to a relatively poor family. James Cash Penney was born on September 16th, 1875 on a farm near Hamilton, Missouri

Ron Johnson is the CEO of a company known as J.C Penney, referred as one of the most recognized department stores in America. In 2008, with the beginning of the economic crisis, markets were affected. Johnson realized that the company results were not successful, opposite to what they were expecting. That is to say, they had losses, decreases in revenues and reduction of customer purchases in their own stores. Moreover, stores became obsolete, chaotic and old. Therefore, in order to deal with the

I. J. C. Penney started as a strong company in 1902. It began to grow not to long after opening its first store in Wyoming. Over the next hundred years, the store expanded to over 2000 stores with 41 million square feet of retail space making J. C. Penney one of the largest chains of department stores in the United States. A. James Cash Penney was the founder of J. C. Penney and even named the company after himself. The “Golden Rule” was his philosophy for his first store and for the entire company

The Golden Rule – the concept of treating others the way we would like to be treated, is what JC Penney was built on. This company roots are traced back to a small Wyoming coal mining town. James Cash Penney founder, born in 1875 in Hamilton, MO, with two partners created the world’s largest department store chain April 14, 1902. In the beginning of his career, James Cash Penney moved from Missouri to Longmont, Colo., because of health reason in 1875. This is where he opened a butcher shop in

Section One An American Retail Icon J.C. Penney Corporation, Inc. (JCP) has been a household name since the early twentieth century. Founded in 1902 by James Cash Penney, JCP experienced steady growth through its early decades, adding a variety of merchandise and stores throughout the United States. Their diversification of merchandise and services enabled them to compete with other national department store chains like Sears, Roebuck & Co. and Montgomery Wards & Co. (Editors of Encyclopedia Britannica

It all began on April 14, 1902 when James Cash Penney founded in the small town of Kemmerer, Wyoming, the Golden Rule store, which had as slogan "to serve the public, as nearly as we can, to its complete satisfaction". The 26-year-old boy had the nickname "Cash" due to his opposition to moral credit. For in your store, selling merchandise only in cash. Initially, the store, in partnership with two merchants, Guy Johnson and Thomas Callahan, sold clothing and accessories, in addition to small varied

This paper utilized the secondary data (i.e. organizational records). In this regard, J. C. Penney’s annual reports, last ten years sales and profitability data as well as financial statements for last five years were downloaded from the Morningstar. Accounting ratios were computed based on the last five years financial statements. While financial projections were estimated on the basis of previous five year average growth and costs derived from common size income statement. While projecting the

Introduction J.C. Penney Company, founded by James Cash Penney, is one of the largest clothing and home furnishing stores in the United States with its headquarters in Plano, Texas. On April 14th, 1902, in the town of Kemmerer, Wyoming, Penney and two other partners opened up the Golden Rule dry-goods store. In 1913, with over 34 stores, the company was incorporated as J.C. Penney Company, Inc. and transitioned its headquarters to New York City. By 1929, the company was listed on the New York

J.C. Penney Company, Inc. Description The Firm JCPennys was started in 1902 by James Cash Penney in Wyoming as a store for mining and farming families to purchase work clothes (jeans, fabric, etc.). James Penney founded the store with the Golden Rule in mind, treat others in the way that you want to be treated and up until 1913, the stores were named as such. The company expanded from the West Coast out to the East Coast and still focused on providing working class families clothing and

When JC Penney hired Ron Johnson as CEO in November 2011, the company was looking for “a dramatic creative transformation” (Sawyer, 2013). Ron Johnson, the retail superstar, was going to do his Apple magic on JC Penney. Or not. After nearly two years on the job, JC Penney fired Johnson and took back the previous CEO, Mike Ullman. Johnson made many mistakes as the new CEO but perhaps the most important one was that he didn’t understand what JC Penney’s customers want. Also, he forced an Apple culture

By naming the pricing strategy “Fair and square”, JC Penney is assuming that customers believe that current prices are “unfair” and that JC Penney is coming to the rescue to give “fair” prices. There is no evidence to support that, in fact, customers are experts at navigating prices and discounts. It’s hard to believe customers perceive prices at department stores unfair, if 72% of what they buy has a deep discount. One of the big assumptions, stated by the CEO himself, is they knew that “customers

processes are people, strategy, and operations. Of these three processes, the people process is believed to be the most critical due to the ultimate need to involve humans in each step. I’ll evaluate each of the three core process and how they impacted J. C. Penney’s strategy. The first core process, people, is again considered the most critical process to get right (Kinicki, 2013). Bossidy and Charan go on to say that “If you don’t get the people process right, you will never fulfill the potential

Since its beginnings as a one-room store appealing to working class families, J. C. Penny has had many ups and downs, high corporate management turnover, and company restructuring. JCP went public just before the Great Depression and despite this, the company prospered and reached sales exceeding $3B about 10 years after the Great Depression. The stores were constantly changing with consumer trends as shown by the launch of its catalog service and customer credit cards. Led by high-profile executives

Normally JC Penney promotes from within and was successful with this for years. Subsequently, as profits continued to fail they decided to take a risk and hire from outside the organization. JC Penney was seeing a significant downfall in revenue for three years and knew in order to keep the company alive they needed to go in a new direction (Tichy, 2014). In 2011 Ron Johnson was appointed the new Chief Executive Officer (CEO). Johnson was known as the “retail superstar” known for turning around

J.C. Penney (JCP) has not been returning a lot of profit for its shareholders ever since it dropped from its high pedestal years back. Is capital growth gone for this iconic American department chain? Will $20 or $30 be reached any year soon? This article will further delve into that question. I've covered J.C. Penney many times before on Seeking Alpha. An iconic J.C. Penney store (click to enlarge) Source: examiner.com The picture above resembles an iconic J.C. Penney store during the thriving