Jacopo Peterman Essays

The concept of the value chain first came into being when Michael Porter described it in his 1985 best selling novel “Competitive Advantage: Creating and Sustaining Superior Performance”. The value chain is a model that describes a series of value adding activities connecting a companies supply side with its demand side. The value chain model gives managers the opportunity to analyze and redesign their internal and external processes to improve the firms effeciency and effectiveness. The main objective