Taobao Essays

After the quick ascent of Taobao, eBay offered to buy the organization. Regardless, Jack Ma rejected their offer, rather assembling assistance from Yahoo 's co – organizer Jerry Yang with a 1 USD$ Billion wander. In 2003, still unrewarding with Alibaba, Jack Ma and his group launched

In the assignment, it will discuss the sports brand Nike which specifically focuses in Chinese market. There are three main content areas in this assignment. The first part is a macro environmental analysis; the next part is the target customer profile; the last part is the analysis of marketing strategies. Macro Environmental Analysis: Nike is a very well-known market leader. It is an international brand, their products are selling in the worldwide including China. We can look through its macro

Social Media Affects People: Making A Better and Modern Life In the 21st century, the Internet becomes more and more widespread and deeply influences our daily life. As an important part of the Internet, social media plays a significant role and affects every sides of people’s everyday. People are in love with their social media and are using them multiple times a day. According to data, Facebook has more than one billion of registered users around the world. In China, WeChat and Weibo are two most

Assignment: Portfolio Income & costs and profit measures of performance Alibaba.com is a China’s B2B e-commerce company which owns a U.S. IPO that worth $25 billion has become the largest B2B e-commerce company in the world in just a few years and barely anyone expect the company can achieve this results so successful. Referring to the Appendix A, the income of Alibaba has been increasing from year 2010 to 2014. This is because of there has a few key factors of success that carried out by the founder

4.2.1 JO MALONE 4.2.1.1 Strategy Jo Malone Company takes its name from the brand creator. Jo Malone was a stylist that wanted to give a special present to her VIP clients, creating a special bath oil with natural ingredients like nutmeg and Ginger. (Gordo, 2013) Jo Malone London was created to celebrate British style with unexpected fragrances and the elegant art of gift giving. In 1999 Estée Lauder bought part of the company and in 2006 it was wholly acquired. Nevertheless, the innovative spirit

Amazon.com Amazon.com, Inc is an American electronic commerce and cloud computing company with headquarters in Seattle, Washington. It is the largest Internet-based retailer in the world by total sales and market capitalization. Some of the key strategies of this organisation is as follows: Cost leadership Amazon leverages economies of scale and economies of learning to make products available at cheaper price. Amazon’s huge bargaining power over its suppliers and it excellent distribution reduces

China, a Global View——defend the competence of our lands Good evening. Thank you so much for listening to my speech. In the past few years, there’re such news as Donglang Crisis, South China Sea Conflict and Diaoyu Islands Dispute. Every time other nations or organizations try to get parts of our land, the majority of Chinese people brandish banners and shout slogans. It is undoubtfully that citizens in China are able to defend the competence of our territory. But some aliens don’t understand why

In the 21st century, most of us participate in social media now that it is easily accessible. We use social media for many reasons, but participation in the social media does not necessarily mean that we are narcissistic. Narcissism is the excessive interest in or admiration of oneself and one’s physical appearance. However, what is considered narcissistic participation in social media? Narcissistic participation in social media means posting self-centred content such as selfies and self-centred

The economics of China have been growing rapidly since the reform and opening up in 1978. Between 1978 and 2005, China's per capita GDP had grown from $153 to $1284, that is more than 8 folds increment. This economic reform has increased inequality in China dramatically. To large extent I agree the rapid economics development of china has been more of a threat than an opportunity for China’s traditional culture. Culture is made up of 3 major components; these include material aspect, which is more

Social psychology is a branch of study that focuses on the human actions in the society. In the social psychology, the most important part is the self in the society. Many people have their personal self-concept for themselves, and self-concept can help people identify the site and power for people. The self-esteem, self-knowledge, self-motives may all influence people’s behavior. But we cannot deny that although the self-concept can influence human behavior, other people’s mind or action can also

Significant Asset Items On the balance sheet the three components that gives the results are assets, liabilities, and owner’s equity. Shopify: The 2016 balance sheet period for Shopify show the asset that have significant value. The one assets that Shopify has with the most value is short-term investment and that is value at $308,401 (in thousands). The other assets that show value in the current assets section is cash and cash equivalent: $84,013 (in thousands), net receivables: $21,495 (in thousands)

Best Buy has grown to more than 1400 stores and has had tremendous success propelling the company upward and giving them the capability to become the leading retailer for electronics (BestBuy.com). The success by the company in the early 90’s and 2000’s gave way for the organization to be a $50 billion corporation. Best Buy’s success has ultimately pushed stores like Circuit City, CompUSA, and Borders out of business and given way to increase market share and profits. Best Buy currently has some

In the point of shifting the significance of sneakers from symbolism of cultural identity to subcultural identity, sneaker enthusiasts are able to retain their salient identity among the norm. Researches justified that followers of a particular product were able to be identified by their consumption activities (e.g. Celsi et al. 1993; Donnelly and Young 1988; Schouten and McAlexander 1995). Their levels of identification with the collective are able to be applied for classifying them into hard core

Amazon Inc. is an American online retailer that basically offers items over its online commercial center and offers numerous different items and administrations through its backups. Amazon.com offers in 11 nations and ships universally. It is one of the greatest retailers and is relentlessly developing each year. Amazon.com was one of the primary significant organizations to offer merchandise over the Internet and has turned into an overall set up name. Amazon.com is an American e-business organization

PESTEL Analysis on China P: Political History: China has a recorded history of almost 5000 years old. In China, slave society began around the 21st century B.C. Agriculture and animal husbandry developed greatly over the next 1,700 years, and the skills of silkworm-raising, silk reeling and silk-weaving spread widely.In 221 B.C., Qin Shi Huang, the first emperor of the Qin Dynasty, established a centralized, unified, multi-national feudal state. China's economy and culture continued to develop

Are participatory culture always a positive force in the age of convergence? Introduction Media convergence happens when computing, communication and content is being integrated resulting in digitization of media contents in the internet.(Flew, 2014). The advancement of technology had changed the way media is being brought to audiences. Participation happens through three distinctive levels from production to selection followed up by distribution.(Jenkins, 2006, p.275). In today's world, new media