The Local Radio Company Essays

to satellite radio whether it is Sirius or XM radio. More cars now are being built with satellite as a feature and buyers usually can test it out for free the first three months of the cars life. Both of these types of radios are around because of investors ( Vivian, 2013, pg.57). Even though there are many different pros and cons to satellite and local radio, people have their own preferences that don’t seem to change. Personally, the pros outweigh the cons of using satellite radio. I am so used

are having a tough time during these years of technology growth. Companies need to evolve and have good leadership in order to weather the stormy economy and fickle consumer. Leaders need to make smart decisions on the direction of their business. Today I will talk about some poor decisions that a company made and the consequences of those decisions. I will also go over some leadership definitions and provide the differences. Radio Shack started business in 1921. They have since declared bankruptcy

specified standards: In order to measure the diversity of the media, the FCC established Diversity Index (DI) in 2003. Diversity Index reflects the degree of concentration in the viewpoint diversity in local markets. availability of outlets of various types is measured and assigned a weight to each output (radio, press, television, etc.) based on their value relative to consumers. FCC DI scores calculated sample of ten markets, and use the results to set the Cross-Media limits. Using these sample scenarios

1. The Telecommunications act of 1996 affected both station managers’ duties and community programming by radio stations. According to Keith’s Radio Station, the act “forced radio station management to adjust and evolve to ensure that radio stations remain financially competitive.” Due to the Telecommunications act, individual companies can own a number of stations from the same market, which affects station managers because they have to manage many more stations and operations in the same building

exponentially, with radio and

After the invention of the telephone by Alexander Graham Bell in 1876, the American Telephone and Telegraph Company, also known as AT&T, was incorporated in 1885 as a subsidiary of the Bell Telephone Company. AT&T’s goal was to build and operate the first long-distance telephone network, creating its first line between New York and Philadelphia (Granville). This line only had the capacity of one call at a time and cost $9 for the first five minutes. After the original telephone patents expired, the

anonymity—reporting of criminal incidents by reluctant or fearful residents who have witnessed or have important information about a crime. A community group or city agency must administer a crime-reporting hotline and dispense rewards for valuable tips; local law enforcement personnel must be assigned to follow up on any tips received and help determine those who qualify for the cash (or other) rewards. Funds must be made available to pay rewards, and a telephone must be dedicated to receiving

four years, I have been able to take engineering classes at school. I have also been able to work at the local radio station. I chose pursue electrical engineering because of the work is very exciting and my experiences in high school. I desire to learn how to be successful in college and obtain needed skills for success; in my career I hope to obtain a leadership role and effect the company in a positive manner. I chose to pursue electrical engineering for a number of reasons. The first being that

Annual Reports and Press releases The annual reports and press releases of both companies slightly differ though with a portion of similarity. Although, Home Depot’s annual report is composed at the headquarters of giving an inclusive report on all of the retail stores in the world, through the company’s website these reports posted can be found. Therefore, this being impartial and all-inclusive to an extent of analysis it would have to be done on the contrasts, similarities, profitability, and

(Los Angeles-based Company) launched a cooperative radio advertising campaign in Southern California in partnership with Tesco’s Fresh & Easy Neighborhood Market for its Reed’s Ginger Brew and Virgil’s Root Beer. The radio advertisement is a 30-second spot focusing on a new in-store promotion at Fresh & Easy Neighborhood Market to support literacy. Winners got to choose which public school the books go to. This was Reed’s first time they advertised their brands on the radio. Fresh & Easy and Clear

Most companies utilize numerous channels to broadcast their advertisements, this way they can reach multiple different markets. Is the message always the same, no matter the communication channel? One company that I have seen multiple advertisements for is Blue Apron. They are a food delivery service, that provides all the ingredients for high quality meals. I have seen their advertisements on social media sites, specifically Facebook, and I have heard their advertisements on the radio. In this case

officially announced that they became iHeart Media. It happened because, as they say, because the company got really successful as a multi-platform media with unparalleled types of impact. And, actually, it is one and only media-holding of such a type existing in the whole world. The iHeart Media, is a large mass-media company that has it's main office in San Antonio. It specializes on the radio business through sector iHeart Media (formerly Clear Channel Media and Entertainment) and iHeart Media

will discuss Noodlesplace Company. The company provides products of foods and catering and is located in North Melbourne. Below is the company marketing plan. Pricing: Noodlesplace mark its price based on a meal Distribution: Noodlesplace serves customers with wide range of Vietnamese food, especially noodles. Advertising and Promotion: Company advertises in local newspapers, radio, flyers and campaign. Customer Service: Customer service is the first rule on “must-do” company list. Noodlesplace always

prior to the 1930s. In opposition to social legislation employer by federal or state government, Industrialists employed measures aimed on making workers dependent on the company. Despite the failure of these attempts, corporations began to implement measures

television, radio, and newspaper can cost thousands of dollars or even millions for bigger companies. However, with the improvement of technology and the rising use of the internet, social media has become an innovative and inexpensive for businesses to advertise themselves to the millions of people who want to buy their product or services. Now with our service, businesses can take advantage of this opportunity to save money on advertising. The target customer for our service are small local or family

WCBS 880 and 1010 WINS are both radio stations owned by CBS radio. These radio stations are in a competition to gain more audiences. Both stations main purpose is to target a specific audience, and its primary product is to sell listeners to advertisers. After comparing both radio stations one found that WCBS 880 delivers the news in a direct way while 1010 WINS delivers the news in a dramatic way. WCBS 880 and 1010 WINS are on AM dials and have a news format. Listeners have the option to stream

Bob Pittman The story of Bob Pittman, from his work as a DJ to being a successful CEO of many companies, makes him an influential person in the music and media industries. He would eventually start working as a DJ, and would become one of the creators of MTV. Since then he has become CEO of many different companies. He is currently CEO of iHeartMedia. Robert “Bob” Pittman was born in Jackson Mississippi on December 28th, 1953. He was born to Warren Pittman, his father, who was a Methodist minister

If you’re someone who enjoys listening to the radio, you may have wondered who decides what songs get played on the air. The answer lies in the influence of public relations. It’s a difficult task to please station listeners, artists, and the radio station itself, but the use of public relations can navigate this balance in pleasing as many people as possible through song plugging. Song plugging has been a part of the music industry for many years and it continues to evolve with technology innovation

A company that exemplifies great social media marketing is iHeartRadio. Clear Channel Communications, now iHeartMedia, was first introduced through an app in 2008. Its purpose is to function as a music recommender system and as a radio network that contains over 800 local iHeartMedia radio stations across the United States. IHeartRadio is available online, via mobile devices, desktops, automotive, in-home entertainment and on select video-game consoles. In 2014, they started an awards show titled

The company, William Wrigley Jr. was incepted in the year 1891 on April initially transacting in commodities such as soap and baking powder. By the turn of the year 1892, the chief executive officer or rather a founder started giving out chewing gum with every baking powder bought. The chewing gum later on became a common product and was widely preferred to baking powder. In other words, the popularity of the chewing gum1 surpassed that of the baking powder. The company operates in collaboration