Examples Of Ethos Pathos Logos

192 Words1 Page

The picture above is an example of the two rhetorics pathos and logos. This picture conveys both an emotional, portraying the cigarette as a gun, and a logical, the statistic that over 106,000 people die from cigarette related deaths each year, advertisement strategy. Pathos, mostly emotional impact on a reader, is clearly illustrated in the advertisement as through the picture of a hand holding a cigarette and the shadow of that hand is the shadow of a gun. This portrays the feeling that cigarettes are as lethal and malicious as that of the lethality of a firearm. Also, the advertisement channels the rhetoric of logos by providing a surprising legistic about the volatile deaths caused by the use of cigarettes. The large number of 106,000

More about Examples Of Ethos Pathos Logos

Open Document