Rhetorical Analysis Of Eduardo Briceno

Eduardo Briceño is a master of learning and gives the talk, “How to get better at the things you care about” to explain some of his techniques. Briceño cofounded Mindset Works in 2007, which helps people become effective learners through training techniques he developed. He has learned that people must spend less time in the performance zone and more time in the learning zone to achieve more in the things they care about. People do not spend time in the learning zone because that requires failure and making mistakes. Briceño uses both logos and ethos to effectively convince the audience that they need to spend more time in the learning zone to become better at the things they care about. Logos is a huge part of how Briceño supports his argument

When he says, “But some time ago, I came to a realization that I wasn't getting much better at the things I cared most about, whether it was being a husband or a friend or a professional or teammate, and I wasn't improving much at those things even though I was spending a lot of time working hard at them” he should have added a personal story about when he didn't become better at the things he cared about most and how it affected him. If the speaker is able to make the audience feel a certain emotion, it is easier for the speaker to persuade them. Although Briceno had a strong argument, he could have made it even more powerful with the use of pathos. Eduardo Briceno has learned over the years that to become better at the things you care about you must spend more time in the learning zone and less time in the performance zone. Everybody needs to spend time in the learning zone, otherwise it is not possible to improve on even the things you are already good at. He has discovered this technique through a lot of research and time in the learning zone. Logos and ethos are both used productively in this presentation, but pathos could have been used to make his argument