In Fast Food Nation, the author uses multiple rhetorical strategies to achieve an overall tone and effect. One device, however, was utilized throughout the book. To achieve the tone of disapproval, pathos, the appeal to emotions, was strongly used in each part of the book. For example, the book states, “At times the animals are crowded so closely together it looks like a sea of cattle, a mooing, moving mass of brown and white fur that goes on for acres.” This appeals to the readers emotions because it discusses the cruel treatment of cows.
Most people believe that corporate corruption is one of the worst things about the United States. Eric Schlosser, a famous author and journalist, can be considered to be one of these people. In Schlosser’s nonfiction novel, Fast Food Nation, he shows the extent of the corruption within the fast food industry. He claims that the executives at the top are some of the most powerful and greedy people that walk this Earth. They can get away with basically anything, even bribing government bureaucracies to lie about their data to make the processing plants seem safe.
Many fast food companies have succumbed to the traditional structure from decades ago. During the earlier years, businesses flourished through independent means, buying from local dealers and creating their own original products. Nowadays, with the speedy service of industries, fast food companies have monopolized through old-fashioned strategies such as vertical integration. Even with such an industrialized empire, Schlosser deliniates the “behind-the-scenes” of many companies within the last section of his exposé, keeping an open mind to change. Eric Schlosser criticises the low moral methods of production used by many fast food industries by mentioning the Lasater Ranch, owned by Dale Lasater.
During the Progressive Era, muckrakers were classified as journalists who worked to expose corruption, whether it was corporate or political, as well as social injustices. Some popular muckrakers in the 20th century were Lincoln Steffens, Ida B. Tarbell, Upton Sinclair, etc. Many of these journalists wrote about the corruption of big businesses, poor working conditions, and much more. Although the Progressive Era ended long ago, there are still journalists the work to expose the problems in the 21st century. Eric Schlosser, an influential journalist, works mainly to uncover the unsanitary and prejudice in the fast food industry as well as other topics such as the trade of marijuana and immigrant workers farming the strawberry fields in California.
Short Answer Introduction: Readers must trust the good character, fairness, and reliability of the writer before they are willing to accept his arguments. The philosopher Aristotle called this quality ethos. Analyze the ways Eric Schlosser establishes his ethos, helping the audience to trust the writer and see the importance of his investigation of the fast food industry. Be sure to explore the chapter fully, particularly the second half. Chapter 1: Some readers find it counter-productive to Schlosser’s argument against the fast food industry that he would create such a sympathetic portrait of fast food pioneer, Carl Kartcher.
5 quote - “They were the sort of scientist who not only enjoyed fine wine, but could also tell you the chemicals that gave each vintage its unique aroma. One flavorist compared his work to composing music. A well-made flavor compound will have a “top note,” followed by a “dry-down,” and a “leveling-off,” with different chemicals responsible for each stage. The taste of a food can be radically altered by minute changes in the flavoring mix.” (127) Euphemism
Schlosser does not want to be another individual saying fast food is horrible only because of how unhealthy it is for the human body, his main message goes beyond that. Schlosser is an author who wants to give his readers the argument of how the fast food industry affected the landscape of America, created the gap between rich and poor wider, fueled obesity amongst many and even altered food production across America and the world. As well as getting the point across of how fast food is now what makes up America and is almost now part of the defination of America.
Chapter 7 of Fast Food Nation discussed the starting of meatpacking industry and its downfalls. At first, Iowa Beef Packers (IBP) used the same principle as McDonald’s principle to make fast foods. IBP hired unskilled workers just to do simple and repeated work all day. However, competition with other companies made IBP low wages and health insurance options. This caused slaughterhouses to move West to gain cheap labor and land.
Every major fast-food company has secrets. The secrets are out thanks to Eric Schlosser's book Chew on This. Chew on This is a non-fiction book written by Eric Schlosser to inform the readers about what really happens in a major fast-food franchise. The book Chew on This uses word choice, statistics, and one-sided arguments to show author's bias.
The Gilded Age. A point in history where industries took advantage of their workers and lied to the government about it. Men, women, and children alike were extremely undervalued. Whether it was low pay, long hours, or unsafe work environments people in this time were not being treated as they should have. In theory as years go by things will change.