I was plaining grocery shop project for a long time. I chose Walmart, Publix and Kroger to make a comparison. I printed a list which is about the stuffs I need for my kitchen form the internet and there were totally 27 things. I divided them to three categories: stuffs for pantry, refrigerator and others. For pantry, I planed to buy rice, dried pasta or noodles, bread, peanut butter, whole oats, cereal, some snacks, cooking oil, vinegar, soy sauce, honey, and sugar. After compared Walmart, Publix, and Kroger, I found most of those things were expensive in Kroger and Publix, but if the things made by their own companies, the price will be much cheaper. For example, extra virgin olive oil, if I buy this stuff which is belonged Publix, it …show more content…
For four of us, I planned to buy two bags of rice($28.76), three dozens of eggs($7.32), two bottles of milk($5.08), three boxes of pasta($4.14), one bag of bread($2.88), one jar of peanut butter($5.48), four boxes of cereal($17.92), cooking oil($2.28), one vinegar($1.22), one soy sauce($5.08), sugar($2.22), two bottles of juice($7.18), one pack of yogurt($3.98), cheese($9.92), apples($5.34), fresh vegetables($14.16), one salt($4.98), one black pepper($4.98), one basic spices($2.96), one ketchup($2.48), one ranch($3.88), one hot sauce($1.98) and one jar of Jam($2.66). Totally costed $146.88. I didn 't include a lot of snacks for my two children, because snacks are not really good for their health and also expensive. There also a lot of other ways to save money and keep health. We can drink water instead of soft drinks, eat more fruits and vegetables than fast food, etc. I prepared this project since March, but because of the anticipation of spring break, I wasted some time. Otherwise, I could finish it before the break. This project also is the last one except entrepreneur project. Those practices about economic let me understand a bit about money. I think this also will help me about financing in the
George W. Jenkins established Publix Super Markets Inc., in 1930. He started the firm in Florida (Winter Haven), and grew it into a renowned supermarket chain in the United States. He started the organization with only $2000, and generated over $23 billion in 2008. His initial concept for the business was a small grocery store that focused on customer service and providing high-quality products. He opened his first supermarket in 1940, and by 1950, he had 22 supermarkets in operation.
Kroger’s success can be attributed to his almost obsessive dedication to quality and service. Furthermore, Kroger insisted upon the lowest possible prices, instructing his manages to “run the price down as far as you can go so the other fellow won’t slice your throat.” Kroger was one of the first entrepreneurs to successfully cut out the middlemen between the store and the customer, a tactic that would later be employed by such successful companies as Wal-Mart and
Walgreens is located on the poorer side of town. This is where more apartments are located, and run down houses. We would be able to survive on this kind of menu. The hardest part of this shopping experience was finding items that would fit into our budget. We had to choose most of the great value items rather than the name brand
Purpose To be an innovative grocery store by providing friendly service, clean stores, quality merchandise, and speedy check-out lanes throughout our locations. Vision To provide excellent customer service that exceeds expectations while building long-term relationships with customers.
We had been there before so we knew what we should bring. We packed a bunch of snacks and a bunch of waters. Everything there is so expensive so we tried to cut down on buying extra food. The meal plan that we had gotten with our trip was prepaid
SOC 1101 Writing Assignment 2 Kroger ranks as one of the world’s largest retailers, and the only major U.S. supermarket company to operate an economical three-tier distribution system. You can readily find an isle or two dedicate to specialty foods of different ethnicity. The Kroger’s retailer location that I shop most often at carries Latino foods, Asian foods, and Kosher foods too.
Publix Market was founded in 1930 as a privately-owned company in Winter Haven, Florida by George Jenkins. The founder had two main focuses. The first was to create the best shopping experience for his customers. The second is to create the best working environment for his employees. They have continued to have growth in a very challenging retail space.
Publix being an employee-owned, privately held grocery chain company. Their internal mission is to be premier quality food retailer in the world. They are passionately about their needs or values of their customers, dedicated to ensuring the employment of their associates are secure. Publix management team utilizes the SWOT analysis to identify the external and internal factors that could potentially affect their futures performance. The four factors of SWOT are to analyze the organization strengths, weakness, opportunities, and threats.
A buyer has to select from the limited brands of each product available in the stores (Palmer, 2005, p. 23). The home brand purchases and top-brands are both limited in numbers at the stores because of which the customers often feel restricted and confused. Cost It used to be said that cost of the products at the Tesco express stores are higher as compared to the other types of outlets (Wrigley, 2000, p. 105). The reason behind this is the small sizes of the stores.
How many of us have gone to Wal-Mart to find only 6 registers open out of at 30? In contrast, Publix has the majority of the registers open which gives customers a speedy checkout service. These characteristics above do not pillar the amount of satisfaction a consumer will receive at Publix over the competition. The type of consumer products Publix sells is convenience products. I chose convenience products because Publix offers goods and services that consumers can purchase with minimal effort.
Costco sell low prices products at a very high volume. The products are bulk packaged and they sell it businesses and large families. Costco does not have varieties or different brands when the product is the same except when it has a house brand to sell it. These results of sales in a high volume from just one seller allow them to reduce the price, and reduce the costs of marketing. If the directors of Costco think that a product wholesale price is too high, they will refuse to supply the item.
ALDI specializes on its own labeled products brand, creates high quality products with fair features, designs and packaging, ALDI also focuses on the variety of products that are mostly needed in each and every household, so ALDI does not only offer food but also offers electronic products, clothes, household goods, health and beauty products. By creating ALDI’s exclusive own brands, ALDI can minimize the costs on the products itself, therefore listing low prices for customers; Also ALDI is fortunate enough for its high purchasing power from suppliers, therefore ALDI can bargain the best prices so it can keep low costs and low prices; Another several ways ALDI is minimizing costs is for example: cart renting, as well as ALDI’s re-usable bags to reduce costs and insure low prices and saving for customers. ALDI took into consideration the importance of locating its stores in places convenient for people and also accessible, also taking into consideration public transportation links and parking spaces available, creating online channels for customers to locate their nearest ALDI store; Yet unlike other supermarket ALDI is not opened for 24H, ALDI’s opening hours are at the times where people are most likely to go shopping to minimize cost. As mentioned before prices aren’t something ALDI can compromise on and one of ALDI’s strategies is minimizing costs for competitive
Its inter-competitors are mainly restaurants and hotels which prefer selling their own food products rather than company products. Being major eatery spots across the country, they offer significant competition to the growth and development of Wholeday Food Company. The inter-competition arises from other food companies which produce and process the same type of foods. Cereals and grain producing companies are quite prevalent on the American market mainly because of the reliance of our broad population on these food items for our daily consumptions. The company’s produce will therefore compete with other similar food items for shelf space and prices across retail shops in