What Is Gamego's Primary Demographic
Demographic GameGo’s primary demographic are game-playing households with income levels of $30,000 and up, which includes a market of 170 million American consumers (Newzoo, 2015). These households own an average of three or more gaming consoles and spend a large percentage of their disposable income on hardware, software and peripherals. In addition, our initial users should consume more than 23 hours of media per week – making them an ideal consumer for GameGo’s services. Based on Facebook’s entertainment software association (ESA), there are an average of two gamers in each game-playing U.S. household. Of those gamers 56% of them prefer to play with another person, this includes: 42%- friends, 21%- family members, 16%- parents, and 15%
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Zichermann's Theory Of Gamerfication
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Role Playing Game Case Study
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Reaction Paper About Video Games
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