The 1940’s was a time where American women stepped up to help their country in a time of war, "but most of these women -- the famous and the obscure -- had one thing in common: they did not think of themselves as heroes. They followed their consciences, saw something that needed to be done, and they did it…". Rosie the Riveter on the "We Can Do It!" poster was made by the War Production Co-Ordinating Committee to persuade women to work in factories and shipyards during World War II. From World War II till the present, the "We Can Do It!" poster has symbolized women empowerment. The "We Can Do It!" advertisement uses ethos and pathos to persuade women to join the workforce. Rosie the Riveter is the name given to the woman seen in the "We …show more content…
She stands before a yellow background, with a blue speech bubble stating "We Can Do It!" Rosie the Riveter is seen with a red and white poke-a-dot bandana and a blue jean shirt. On the jean shirt, is a pin or logo of a woman. Rosie the Riveter has a serious and stern look on her face and her arm is flexed in front of her. She uses her other hand to move the sleeve of her jean shirt. In the bottom right-hand corner of the advertisement the words, "War Production Co-Operating Committee" can be seen in bold, white letters. Although the woman in the photo is known as Rosie the Riveter, she was a symbol of a women’s movement rather than one specific woman. The United States Government began the "Rosie the Riveter Campaign" to persuade women to join the workforce. The United States began this movement after men left for war during World War II. With a majority of the working population away, the government was in desperate need of a supplemental work force. The trend began in 1942 when the "We Can Do It!" advertisement was created for the Westinghouse Power Company. The “We Can Do It!” advertisement made Rosie the Riveter a symbolic figure of empowerment for women in the workforce. A year after the creation of the "We Can Do It!"
Historiography Individual Books This source, Creating Rosie the Riveter, is a monograph written by Maureen Honey, which describes how during the 1940s, due to the need to fill jobs normally held by men, who were mostly enlisted overseas, the US government turned to its women and tried to persuade them to apply for jobs in factories, production, and management through propaganda, such as advertisements, pulp fiction, and magazines. It also examines how the image of Rosie the riveter was formed through propaganda and why, as well as why the propaganda turned back towards traditional images of women, such as the housewife and mother image, when the war came to an end. In terms of the argument, the author argues that propaganda was used
As World War II developed more and more Australian men were conscripted by the British Empire to join the war and therefore tens-of-thousands of men left Australia, leaving their wives and children behind. On the home front, women dealt with the consequences of war in an extreme manner which consisted of managing children and family accountabilities alone, shortages of resources, as well as their concerns for the future, and the grief of losing loved ones. Although this was a distressing and challenging time for the women population within Australia it also enabled them to access ‘a man’s world’ and be successful within the economical workspace, which was previously not accessible to them prior to the war. 'Rosie the Riveter ' was a
The second World War resulted in a demand for workers after men began leaving for the war. Due to a lot of the working men in America going overseas as well as the demand for war products, women became a major source of labor. Propaganda began to address women, persuading them that it was their duty to start working for the men. The film The Life and Times of Rosie the Riveter gives personal accounts of some of the hardships women faced in the era surrounding WWII, and how the media was used to create a desire for women to work.
Rosie the Riveter was not the only big impact on women. The propaganda poster, “Woman’s Place in the
I can’t think of many advantages to society by having PMDD become a treatable, mental illness. The only thing I could possibly relate this to is that it could be an advantage to the workers in society because they don’t have to deal with the complaints of women when they are labeled with PMDD and get the medication for it. The Final Period article talks about how in the past, “When Rosie the Riveter was needed in American factories and recruits in the Women’s Army Corps, the War Department produced films telling women of the abundance of scientific evidence proving periods are no big deal” which is saying that they were able to get over it, it seems like now women are letting in take over and at work they are taking more sicks days. If they
Posters such as Paul Stahr’s “Be Patriotic” made women believe that they would be recognized and appreciated by their country only if they promise to give up a portion of their meal to save those in war. This propaganda can be said that it served as a trap saying that if an individual does not do as told, then they would be a humiliation to their nation. Although it can be perceived as intimidating and manipulative, this poster also demonstrates women that they do not have to be men in order to help achieve victory. Patriotism includes all and not just men. The lady in Stahr’s poster seems to proudly wear a dress of the United States flag.
It’s name is stamped on the bottom of Rosie’s image. The committee was a credible source; they were responsible for the war efforts and showed progressive achievements during the war. Rosie’s image became monumental during the ad campaign, in addition to the white fluorescent words “We Can Do It” displayed above Rosie. Those four words displayed on the image carried a powerful underlying message within them. The logical message was to let women know that even women can enter into the workplace which was seen as taboo during this time period.
As a result of so many men in the military, there was no one to run the factories so the woman stepped up and took their places. Woman would work in factories, shipyards and some even worked in the army, airforce, or navy all while trying to balance their home life for their children (Doc. 1). Nearly 350,000 women served their country in this way (OI). Rosie the Riveter was a fictional character on a poster stating “We Can Do It!” at the top of the poster and her flexing in a worker's uniform with a bandana on.
Many took jobs in industries that fueled the war effort. Women, in particular, were encouraged to work in defense industries, with posters describing “Rosie the Riveter,” a fictional character representing the quintessential woman worker, and
The Cold War was a time in history when there was a great political and military turmoil between the United States and the Soviet Union. The Cold War shaped the world in these three ways, women’s rights, society,Cultural. These three changed people in positive and negative ways. Once again, women were called upon to fulfill a role in the defense of America on one hand to perpetuate the American population and on the other to promote American ideals abroad. Women had a chance to be equal to men.
The birth of Rosie the Riveter was as propaganda during the second world war. A poster with the words “We Can Do It” plastered near the top with a feminine woman wearing bright red lipstick while pulling up her sleeve is shown below the words was created. The poster was created by a man named J. Howard Miller in 1942 for the Westinghouse Company’s War Production Coordinating Committee. It was originally intended to boost morale but not to recruit women workers (Sarah). It was also used to encourage women to work harder during the war, especially since factories were shortly employed when the men were off fighting in the war.
“Propaganda is a monologue that is not looking for an answer, but an echo,” (W. H. Auden). World War II, like many other wars, was influenced by myriad of different variables. One variable that echoed throughout America was propaganda. Propaganda was a major influence in the rally for overall support in America during World War II. The propaganda’s intentions in World War II can be broken down into three major categories: war efforts, Anti-German and Anti-Japanese backing, and homefront endeavors.
The poster of Rosie we see everywhere today is rather simple; Rosie with her sleeve rolled up, showing off her working-class muscles, with a spotted bandana and a yellow and blue background. However, Norman Rockwell’s version is a bit more patriotic. Rockwell’s version had a flag in the background and a copy of Hitler’s book, Mein Kampf, under Rosie’s feet, heavily relying on symbolism to try to convince women they could help crush Hitler (“Rosie the Riveter”). This same version had Rosie wearing a man’s working uniform: overalls, loafers, goggles, a shield, and a riveting gun (“Rosie the Riveter: Real Women Workers in World War Two”). However, Rockwell made sure she still had recognizably female traits.
Yet, women were expected to set aside their personal beliefs to insure that America could still make further advancements without its men. However, women still complied because they knew the responsibility laid with them to keep the nation running. Still, much of propaganda had a purpose to motivate women to lend a helping hand in the war. As Susan Mathis said, “The patriotic appeal had two aspects… ‘do your part’... ‘a soldier may die if you don’t do your part’...”
American Women during World War 2 had many responsibilities at war, work, and home. But they did not have many equal rights compared to the rest of the society. The women’s rights and responsibilities topic is very interesting. One is understanding and knowing the history about the responsibilities women had to do and how hard working they were. This topic is very important because there was a big change in women’s rights and responsibilities during World War 2.