Researchers have discovered that people are more likely to behave according to their attitudes under certain conditions: When your attitudes are the result of personal experience, when you are an expert in the subject, when you expect a favorable outcome, when the attitudes are repeatedly expressed and when you stand to win or lose something due to the issue. (Cherry,
Introduction Attitudes develop our way of thinking based on the acceptance or rejection of an object, on the approaching or distancing from it and, also, they lead to people having a relatively constant behavior towards similar objects. Attitudes help in saving energy, time and effort in thinking and are thus very difficult to change. Attitudes are important because they shape people’s perceptions of the social and physical world and influence overt behaviors. For example, attitudes influence friendship and animosity toward others, giving and receiving help, and hiring candidates who are of a different origin. They are also at the heart of many violent attacks, including master-minded crimes against humanity (e.g., the Holocaust and the terrorist
Holland also suggested that the personality of the student or his/her interest may vary from the work environment, for example, an artistic person will most likely be part of an artistic circle or community rather than being realistic. From this idea, we now understand the concept of the familiarity of the individual to his/her environment, for example, Grade 10 students that are more inclined to politics and socioeconomic studies will most likely fall under Humanities and Social Science (HUMSS) Strand thus concluding that interest will affect the decision of the student in choosing a strand. On the other hand in Albert Bandura’s Social Learning Theory, it is stated that an individual learns through our environment and social context. We learned from one another as we decided to observed people around us. If we see a positive feedback towards other people’s action, we tend to imitate it, thus, influencing us to do the same thing in a given circumstance, either to be rewarded based on this action or to be a better version of our self.
Whether people have a negative or positive attitude, it can cause different situations to happen. As mentioned by Arnold Khan, “When we come to expect someone to act a certain way, we learn to interact with them based on their personality.” In a hard situation the way someone acts can change everything, from how people think, act and even how others respond to different conflicts. People rely on each other to get through difficult times so when they pick up on attitudes or someone's personality it can cause them to react the same way, for better or for worse. How others behave also affects everyone around them. For example, “Behaviors or attitudes that are followed by positive consequences are reinforced and are more likely to be repeated than are behaviors and attitudes that are followed by negative consequences” (Khan).
people who believed they had socially desirable characteristics continued in this conviction even when the experimenters tried to catch them to believe the opposite. (Miller and Ross, 1975). there are 4 major factors that influence self esteem. Argyle (2008) The reaction of others. If people like a person, compliment him or her, look for his or her company, listen carefully and be in agreement with him or her that person likely to develop a positive self-image.
Situation factor in environment such as time, location, climate, a person’s state of mind, and other factors play an important role toward perception 3. Past Experience People perception might be influenced by their past. For example, if their past experience bad on something or situation, it can influence their perception toward another thing. 4. Target and desire Person has their individual target or desire to be achieved.
In the view of those trying to evaluate the effects of communication, its greatest impact will not be on "me" or "you," but on "them-the third persons.” Davison argues that the effects messages have on attitudes and behaviors are not due to the direct impact of the message themselves. Instead, he says, effects are due to the actions of those who anticipate a reaction on the part of others (the third persons) and behave differently as a result. (Perloff, 1999). Research into the Third Person Effect has gained a substantial amount of traction over the last few decades. Since the underlying foundations for the effect have been well established, most of the recent research studies have focused on the underlying processes, conditions, and consequences of the
We can conclude that the factors that influence perception are, factors in the perceiver (attitudes, motives, interests, experience, expectations), factors in the situations (time, work setting, social setting), and factors in the target(motion, novelty, sounds, size, background, proximity, similarity). In all the examples mentioned above, the above factors plays a major part in deciding how it is perceived. Perception in any case leaky, if you do something that is perceptually bad in one respect you can damage the other. It can be occluded that, if the perception is much worse than reality, then nothing can change the
Behavioural change through attitude measure Multiple attitudes held toward different objects at different levels of specificity can impact the likelihood that any behavior is committed (Petty, Baker, and Gleicher, 1991). Attitudes are most frequently measured using some type of direct self-report procedure such as asking a person how favorable or unfavorable and positive or negative they are toward some object or behavior The success of a persuasive attempt is then measured by assessing change in the attitudes targeted. Change can be assessed in either a pre-post design or by comparing the attitudes of individuals who have and who have not received some persuasion treatment (Campbell and Stanley, 1964). Qualitative dimensions of the Message
When interacting with others, people may start to pick up their behaviour without noticing it themselves. We can see similarities of this in intergroup discussions and discrimination as well as in all cases when we interact with other human beings. The needs and perceptions that people have of each other, depend on the in-group, social setting and how one perceives