Ge Mission Statement

GE LOGO 1892 1900

- Company Background

GE is the global leader around the world, began in 1878. When Thomas Dison formed the Edison General Electric (EGEC). Dedicated to innovation in the areas of energy, health, transportation and infrastructure

In 1892 Edison General Electric joined to the competitor Thomas Tlouston company to be (GE).

The firm defined as an innovation and research and development its working as the invention for house heating, stoves, refrigeration and myriad fields. From medicine, aviation and transportation to plastics and financial services. Is a diversified technology and financial services firm. The products

We make things that very few in the world can, but that everyone needs. This is a source of pride. To our employees and customers, it defines GE.”

GE’s statement is not a conventional mission statement, but it achieves what it is intended to – to communicate corporate’s purpose or ‘reason for being’ to its stakeholders.

GE has worked in the areas of home refrigerators Heating stoves and other household appliances in the US and was looking forward to be innovative in wider areas such as medicine, aviation, transport and financial services.

Created GE General Electric credit corporation (later name GE capital), which was later named by General Capital in the Depression to facilitate the sale of devices to consumers by giving them a feature in the extension of payment

GE Capital’s main competitors are from the financial sector, to be more specific; the financial lenders like CIT group and many other big companies offering financial services such as Citigroup and Bank of America.

CIT Group, for instance, is specialized in financing SMEs, in a total asset of $45 billion. CIT Group offered a wide range of financial services such as student loans, and transportation equipment financing, vendor finance and smaller branch of consumer

GE seeks to preserve a strong competitive advantage through innovation, and capital allocation strategy also included the move from industrial to the infrastructure work leader to maximize the core strengths of the existing work and diversify and trade expansion. A strategy to reduce the instability and steadiness design by creating varying growth cycles.

Another side of strategy at GE is to invest in the opportunities available in high-growth markets, long-term, which was close to its a feature like launching GE in 2010, which focuses on innovation and optimism process to improve the margin in the industrial projects program. Jack Welch had implemented the six sigma approach in 1990s to business management. General Electric core competencies are the operational efficiencies, sheer size, its history and reputation and all that accumulated to create a competitive advantage for GE.

From 2008 until 2010 the company began to lose until the first quarter of 2010 they began to gain some profits, although GE Capital Sales returns dropped to towards 2billion