How Does Lyndon B Johnson Use Rhetorical Appeals In Civil Rights Speech

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In the 1960’s during the era of the Civil Rights movement, America had been divided by the voting rights that were not given to the African Americans. Although, a decade ago the African Americans had been freed from slavery, but they were still not considered “equal” because they weren't able to vote. The discrimination in the area even had political leaders affected, therefore many of those political leaders during that time attempted to put an end to the several agonizing events going on. Lyndon B Johnson, a white persistent president speaks out to the lawmakers using compassionate encouraging appeals about voting for Civil Rights, in order to unify the nation “to build a new community”. President Johnson utilizes many devices in his speech such as anaphora, emotional appeals, and …show more content…

One way Johnson does this is by building up his trust with congress as well as his people through promising appeals. Johnson often uses “we” in most of his speech to prove to the citizens that it is not just them in the fight, but that he is providing assistance to reach their intentions. He continues to build that trust throughout his speech by putting himself as a human as well, not just as the leader of the country. Since Johnson is a white man who is trying to fight for African American rights during that era, it is quite hard to do so considering whites once hated blacks. This being said, it's Johnson's duty to enforce that trust to make the African Americans believe he is attempting to better their lives. He expresses this by emotionally connecting with them by stating “As a man whose roots go deeply into Southern soil, I know how agonizing racial feelings are.”. He purposely adds that in so that way, his congress can understand why he wishes this to be done, as well as providing security for his citizens that he is not just an ordinary rude white

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