In the speech “How to Use Paper Towels” by Joe Smith used logos to explain and demonstrate a faster and more environmentally friendly way to use paper towels. This speech was given in April of 2012 while presenting at a TED talk. The audience of this presentation was mostly CEO’s and highly educated people. Joe Smith used logos in this speech to show that there is a more efficient and productive way to use paper towels. Joe Smith used logos in “How to use Paper Towels”. Logos are the use of facts or statistics to support an argument. Smith uses logos in various places during his presentation such as, “If we could reduce the use of paper towels, by one per person per day, 517,230,000 pounds of paper not used”(Smith 1). Smith’s use of logos were superb, he used facts then followed them up with supporting details. …show more content…
Smith was direct and passionate about what he was talking about but if he would've been overly serious no one would've taken him serious. Joe explained, “Shake-- on, two, three, four, five, six, seven, eight, nine, 10, 11, 12”(Smith 1) “Fold...Dry”(Smith 1). His use of tone kept the audience engaged and although it was intense the mood was light because the topic wasn’t serious. In the presentation “How to Use Paper Towels” given by Joe Smith syntax was used effectively to pull the audience in and persuade them. Smith did this by stating facts and statistics in longer sentences to pull the gallery in, and then followed those up with short, direct, and to the point sentences to persuade the audience. “If we could reduce the use of paper towels by one per person per day, 571,230,000 pounds of paper not used. We can do that.” (Smith 1). Joe used syntax amazingly, he pulled the audience in and showed them facts then gave direction on how to do
It is to win the trust of readers. Last but not least Pathos, it gives emotions and sympathetic imagination. It makes the reader think in the same way as the writer. I think it’s most important part as the reader starts thinking like the writer. In this article, the writer is using logos to explain why she think that “San Francisco gives equal chance for the job to everyone” and she explain about “ban the box” law also gives the reason.
Logos can apply to the choice of information provided, as well as the format of information. When Aristotle first postulated his philosophy of rhetoric, in contrast to Plato’s, he included the appeal of logos to conform to the rationality of Greece in his day, a greatly underplayed concept during the mythological era before his time (Meyer, 2012). In the example of the CDC’s public release on AHDH, the CDC clearly represents logos by the format in which they present the document, as well as the fact that a need for the document exists. If one considers logos as the sole appeal of the document, one could assume that the intended audience is a collection of academics and persons with a professional interest in the subject. There are, however, additional rhetorical aspects to
Logos uses research-biased evidence in order to help prove the main purpose of the article. Heath uses logos to assist her in displaying the evidence that there are prominent benefits of watching silly videos. For instance, an example of logos utilized by Heath represented in the article is “Research psychologist Acacia Parks, chief scientist at Happify Health, a digital mental health company, explains that to complete a task, we need both positive and negative emotions.” (Heath, 590). This shows the reader that in-depth research was conducted in order to produce a more persuasive article.
From each of the three readings, the authors of those readings had a purpose to what they want to discuss. Author Keith Grant-Davie who wrote, “Rhetorical Situations and Their Constituents”, clarifies the meaning, purpose, and importance of a rhetorical situation. John Dawkins wrote, “Teaching Punctuation as a Rhetorical Tool” explains the concept of grammar and punctuation being used as a rhetorical tool. Martin Luther King Jr. wrote “Letter from Birmingham Jail” to show the audience his different rhetorical appeals being expressed in his letter. Each author presented a point that the students need to know to help them in writing; however the use of punctuation as a rhetorical tool is uneasy to understand, therefore to present knowledge and
Logos is the appeal to the audience’s logic or thinking of constructing a well-reasoned argument. It includes: facts, research, and statistics. For instance, "And what have we to oppose to them? Shall we try argument? Have we anything new to offer on the subject?
Examples of logos are statistics, facts, evidence, and anything logical. In Serial, Sarah uses lot of logos because she’s reexamining a murder case, that was technically already closed. An example of Sarah’s use of logos is when she says “Here’s what he’s talking about. In both of Jay’s taped statements, there’s a before. A period of time before the tape recorder is turned on.
Couple examples of logos was when Skloot’s mentions, “According to Howard Jones and other gynecologic oncologists I talked with, the correct diagnosis wouldn’t have changed the way Henrietta’s cancer was treated”(Skloot 172) and “In 1928 a German virologist named Harald zur Hausen discovered a new strain of a sexually transmitted virus called Human Papilloma Virus 18 (HPV-18).'' (Skloot 212) She uses reliable sources and discreetly informs the reader that she isn’t saying things out of thin air but instead she uses proper sources to validate her points in her novel. She uses logos by discussing scientific information and explanations, as well as the degree of Henrietta’s impact on
The TED Talk by Joe Smith he talks about about a small way to reduce waste. The title of his speech is called, “How to use a paper towel” and was filmed in March 2012. In this TED Talk by Smith he talked about how to save paper towels. He wanted to clarify how much we really waste and what we can do to reduce paper towel consumption. He showed the audience a effective way to use the paper towel through a simple demonstration..
Most students think of going to college after high school, what many of them don’t know is why college is important or even what profession they want to study. Alex Tabarrok use of logos, ethos and tone help him very well in his argument that student should stop graduating in visual and performing arts and should focus on degrees that require STEM (science, technology, engineering, and mathematics) In the article “Turning In to Dropping Out”. Andrew Delbanco use of logos, ethos, tone, and counter argument help him significantly towards his argument that college is still important in the article “3 Reasons Why College Still Matters”. Both Tabarrok and Delbanco use the rhetorical device of logos well in order to support their arguments.
Logos is persuasion through reasoning, clarity, supporting evidence, and logic. These three elements are used in nearly
Owning guns in the United States is not a novel concept. What seems to be changing is the awareness of the American people of the dangers guns possibly pose; heightened awareness brought on by news breaking stories about large mass shootings have sparked major controversy in regards to the nation’s gun regulations and accessibility. In a Ted Talk given by Dan Gross: Why Gun Violence Can’t be Our New Normal in Vancouver, British Columbia, Gross boldly states his unwillingness to accept gun violence as a societal norm in the US and in his Ted Talk argues that gun violence may be greatly reduced if guns were managed and regulated properly, and by putting in place Brady background checks nationwide to ensure that guns will truly be kept away from
The use of plastic bags has been debated for years. Some people prefer to use them, and others would rather use substitutes, and most have their personal reasons why they lean one way or the other in the argument. In this article, the author addresses why he believes plastic bags should not be banned. The author, Adam B. Summers, uses various literary tools and appeals throughout his article, "Bag Ban Bad for Freedom and Environment," to support his argument that banning plastic bags would do more harm than good. Logical appeal is the most frequently used literary device in the passage.
She wants to convince her audience with facts because you can 't argue with them because they are proven to be true. For example, Carson asserts in paragraph 4, “The few birds seen anywhere were moribund; they trembled violently and could not fly.”. The author is basically saying that these birds were almost to the point of death and they were very sick. When Carson chooses to use logos in her story, she does not “beat around the bush”. She wants to tell her story without any empty thoughts and she wants to prove to the audience that she has a purpose in
In the second part of the IB English Language and Literature course - Language and Mass Communication, I have identified how language in media is used to persuade and make people believe in certain propositions. From my course, I have learnt how people use different rhetorical devices to convince and persuade an audience. As the topic of “World Peace” is a very important topic. I decided to choose President John F. Kennedy’s commencement address as my stimulus.