Scientific Communication Revolution

In a world where scientific discovery, and access to these discoveries, is increasing at a faster rate than ever before, it is becoming more important to communicate scientific findings more effectively. WITS discusses how scientists today are not only communicating with just their peers, but also to scientists outside their field and the public. To adapt to this change, Katz writes about how science must change how it communicates. Without effective communication, discoveries can be misunderstood, misconstrued, or ignored altogether. Katz writes about how the use of visual media can provide information that cannot be described with text alone. He also describes how the internet has led to much more information being available to the public and has allowed scientists to use more space when presenting information. The internet has also allowed scientific literature to be released at a much faster rate than ever before and it is up to online scientific publishers to keep the public up to date on their findings. However, one important aspect in this scientific communication revolution that may be getting overlooked is access to the information. One leading exemplary to all the topics Katz discuses is CERN. Through their methods of visual media, language translations, hyperlinks, and up to date content, CERN is revolutionizing the way

For example, YouTube is often something that is easy to get sucked into for hours because of the thumbnails previewing each video. Science can work in this way too. CERN has a YouTube channel dedicated solely to the work they are doing at the particle collider. One video about low energy physics not only has a picture of an atom as its thumbnail but also in itself is a well-edited, concise video about the topic. By having these short and concise videos, CERN can inform an audience who may not want to read lengthy articles on the