Drug addiction is a serious issue we face in this world we live in. Many people face this deadly disease, while most do not know about all the treatment resources available to them. The ad I found is called The Addiction Network, this ad proves that there is help there for anyone that may want to seek treatment for their addictions. While many people in our time tend to not seek help because they do not feel as they have a problem or disease. This ad does not look at this disease as something that will cripple you for the rest of your life yet looks at this as a beatable disease with the right help. I feel that this as is very persuasive to making people understand that there is help available out there for anyone seeking a chance at recovery …show more content…
When the ad beings, there is a doctor who talks about how this disease is costing so many people their lives. He then starts talking about drug addiction, and how this is a very serious matter. I feel that this instills a lot of trust right from the start, as you are hearing about this treatment center straight from a doctor with a degree in this field of chemical dependency. This is not from an actor or someone famous trying to sell you the next big thing, or someone just trying to make more money. Hearing the important facts and important information from someone who specializes in a certain field you are seeking to learn about is a better feeling than simply hearing from a gammy award winner talk about it. We all seek the truth, or personal advice from someone who we can trust, like a doctor. This ad also has prior addicts of this disease talking about their past addictions. That personal connection should instill trust with the ones looking for treatment options as these past addicts have lived with this disease first hand. A doctor can tell you anything you want to hear to make one feel better or even worst about their situation. I feel there would be more motivation for one seeking help after seeing good outcomes first hand, listening to these prior addicts talk about how they have recovered is a huge …show more content…
This ad does a good job not getting off topic of the message it is trying to deliver. Therefore, I feel that this ad does an effective job at making logic sense. We all are very familiar with the addiction epidemic we are facing. There is help available to anyone that is seeking recovery. I believe this ad does an wonderful job from start to finish about the logic of The Addiction Network program. The ad makes it very aware that recovery is now, you should not wait. The longer one waits to seek help may result in death, or jail. As serious as this disease is, I feel that by not sugar coating anything about the affects this disease could cause was the best way to go. Hearing from past addicts and their addictions, to their road to recovery and better living should be an eye opener to anyone seeking help. Listening to medical personnel explaining that time is now, and that one should not wait is very powerful. Sometimes we tend to bend and just say it is okay we can try whenever one is ready. This ad is not the case, it explains to you that we are losing people at a very alarming rate. This disease is not one we should take lightly. Also explains that this disease is something one will not beat alone, you will need help along this journey. Some of us may be very stubborn in our lifetime, but this ad makes it clear that one cannot bring that attitude along with the chance of recovery. With the saying time is now is
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The title on the middle of the ad says it all, in terms of being persuasive. Some people may interpret the message differently than others. At the end of the day, the message is very clear and understandable. The author made it very easy for the audience to understand the message. It gives a strong persuasive message about the dangers of drinking and
The fact that this charity is featured as the only ad on such a popular website, can be in a sense social connectivity. By analysing the ad, the pop of blue in a dominantly red screen draws the eye. But the lack of information on the ad does not help in the convenience or promotion of the
Many people have been affected by an advertisement emotionally, logically, or mentally, and they have no idea why they are drawn to that certain advertisement. Many authors/creators use a certain concept to convey their message to a specific audience. Better Future Foundation created an advertisement to tell a specific audience an issue that needs a solution. The advertisement produced by the Better Future Foundation uses the appeal of the pathos the most but also uses ethos and logos to help produce the message.
Throughout the commercial there is a chance that the rhetorical appeals may not work, but in this case it seems that they do work. The rhetorical appeals work because there seems to be just the right amount of content in the appeals to get it across. With watching the commercial there may have been some viewers that where not persuaded by the commercial. This may be because they are not drinkers of beer or they do not want to change there ways of drinking and driving.
Another example of how this PSA has effectively shown pathos is through the actual image itself. The picture has burnt edges almost as if it was a Wanted Poster to show the seriousness of this crime. Not only is this a serious crime that has claimed the lives of many, but drinking and driving affect more than just yourself. Another way this ad reaches its audience is through
I believe this because of what I observed during the meeting, everyone seemed very open and nonjudgmental. Also the younger people in the meeting seemed very eager to get well or stay well. At the end of the meeting they gave out coins to people that have been sober from 30 days all the way up until multiple years. Every time people went up to get their coin, they were given a standing ovation and gave so much support, you would see people’s faces just light up during that process of getting the coin. The other people in the room made them feel proud of themselves for staying sober for that long and not giving up.
Almost 17% of the adult population in the United States smoke cigarettes. Smokers are more likely to develop heart disease, stroke, lung cancer or blindness. Cigarettes smoking is the leading preventable cause of death in the United States, so there are ranges of advertisements showing the harmful effects of cigarettes, and always telling people to do not smoke it, either by images, statistics or phrases. Among all advertisements that shocks, there is one in particular that it was not necessary a single word on it to do that. This ad is a colorful one that was created by the Roy Castle which is a lung cancer foundation, and was released on December 2007 on magazines and newspapers in the United Kingdom.
At the end, a sticker appears that says quit and gives the logo and the website of the antismoking company that engineered the ad. The commercial utilizes rhetorical appeals to draw the audience in, then persuade them to stop smoking. Quit’s aim is to reach older men and women who smoke and have kids. This is clear because they use a mother and child to convey their message.
During this time period, anti-tobacco activists were just starting to make claims that cigarettes were bad for your health and because older people were already hooked on the products, the cigarette companies needed to convince the new smokers to either start or to continue smoking. Therefore they used a member of society who everyone listens to and trust for health advice, a doctor, to persuade readers to start smoking Camel cigarettes. I believe that this advertisement does successfully appeal to the audience because if what is stopping people from buying cigarettes is the health risks, then the doctors endorsing the product eliminates that risk. Since Camel is also the brand most trusted by doctors, the audience is more likely to purchase from that brand over
It gives out limited information about the products which leads to people having the wrong views of it. The prescription of drugs have different side effects on everyone and sometimes it doesn’t have any at all (Kramer, 2003). These advertisements