Costco Target Market Analysis

Comcast Spotlight offers both financial and nonfinancial compensation as part of the overall compensation package for both sales and non-sales employees. As an Account Executive my financial compensation package includes a salary, commission on sales, bonus opportunities, and benefits. My salary works out to be about 25% of my total taxable income. I make 8.5% commission on the advertising dollars I bring in. Also, my commission rate doubles after I meet my quota for the year.

There is $200 put aside for special occasions like birthdays and parties. The Lewandowski’s pay $300 on auto and home repairs in case something goes wrong. For entertainment and household items there is a combined cost of $900. Finally the Lewandowski’s spend $200 a month on

ALDI supermarkets, a well-known retailer in business, focused on retaining and gaining customer’s loyalty on those who were already familiar with the ALDI brand. ALDI’s main objective is getting its message across which is offering the best quality products at the lowest price possible. One of ALDI’s marketing strategies is the ‘Like brands’ by which ALDI created high quality products similar to those products of a well-known brand and competitors, but with a lower price. ALDI created blind tastes of these ‘like brands’ where people can taste ALDI’s brands and the national brand to see if they can make a

Warby Parker partners with non-profit organisation. Every pair of glasses sold, a pair is distributed to someone in need through VisionSpring. Users of VisionSpring eyeglasses experienced a 35% increase in productivity and a 20% increase in monthly income. 2. Situation assessment: 2.1.

Their prices on petroleum allow them to be a substantial substitute in the industry because of the low switching costs. Consumers are also able to go to other quick service restaurants that either stand alone or operate in another convenient store. Bargaining Power of Suppliers The bargaining power of suppliers is high because the industry is heavily controlled and the products that are needed are imperative to the company’s operations. The Pantry’s use of forward integration contributes to this bargaining power. They receive much of their in-store goods from Budweiser, Frito Lay, and Coca-Cola, who in turn provides delivery services directly to stores.

Wal-Mart also strives and lives on the motto of “Every day Low Prices.” This motto has gone so far that they now price match to other stores for the customers. This simply means that if the same product is found at another store for a cheaper price Wal-Mart will sell it to the customer for the price that it was found listed as at the other store. Customer

In this case, scaling model of pricing is used.  E.g. Mangala Talkies, Deccan, Pune uses a model in which the 50% of the first week collection goes to the distributor. In the next week, scaling takes place and 40% of the box office collection goes to distributor followed by 35% of box office collection. Sometimes the nature of hall, multiplex or single screen also decides the revenue

The average cost of a pack of cigarettes is about $6.30 which means for a pack-a-day smoker they are looking at $188 a month or about $2,100 a year. With that money, you could easily satisfy yourself with something longer lasting and beneficial. E-Cigarette users spend about $400 to $600 a year on coils for the atomizer and juice to operate the device. A bottle of E-Liquid can cost as low as $20 and it will last just under a month while traditional cigarette users spend about $188. E-Cigarette users save almost $1500 a year because they made the decision to switch and save money.

(Strategy-and-vision) Key objectives of Graincorp Graincorp main strategy will be driven by following three corporate objectives. Manage earnings through the cycle and pay consistent dividends For the last financial year company directors have approved to pay total of 20 million dollars of fully franked final dividend and 39.7 million dollars of fully franked special dividend to the shareholders. For the record date of 7th December 2011 the company paid final dividend of 15 cents plus special dividend of 20 cents per share on 21 of December 2011. Improve shareholders returns Since the last five years shareholder returns gradually increasing for the year of 2011 basic earnings for the share of 86 cents. Growth as an international agriculture business Graincorp is an international agriculture business since the purchase of United Malt Holdings in 2009 and then the European company of German Shillmalz in 2011.

Amazon’s competitive strategy is cost leadership. Amazon has achieved a lot on a great scale that it gets the best prices from its vendors so they can operate in very flexible and thin margins and sell their items easily at retail prices and make money. They also provide shipping products for a reasonable cheap price. They also have improved their warehouses by giving some space to other sellers who want to sell their items through Amazon. They differentiate and provide better quality than their competitors across the industry.