In contrast to past gender stereotypes, they argue that girls should be strong, independent, and intelligent. Orenstein takes a second wave feminism approach, meaning females are just as capable as males. She references how she commonly writes about feminism and warning parents of a “preoccupation of body and beauty” in order to pull for a change in society (327). The beauty standards give women an impossible set of goals deterring their confidence. In addition to unrealistic standards, Orenstein is alarmed by the growing popularity of princesses because she views them as “retrograde role models” (329).
They do not want to be insulted like Ellen joked, so they should use the product to prevent it. Ellen and Sofia’s commercial uses humor to sell their product. Queen Latifah tells her audience that they can save time and money by using the product she is advertising because it can save them time and money (Queen). They also use the tagine “Department store beautiful for less” (Drew). They are trying to convince the audience to buy the product by saying that it is just as good as department store brands, and it is cheaper than the department store brand.
Also, Williams is making women feel that they could attract handsome men like him. Emotions and insecurities of women are played with in cosmetic commercials. By the end of the commercial, many women’s only hope is to look as perfect as the beautiful women in the
Flawless aesthetics is a goal that many individuals strive towards, women especially. In recent years, American society has been making efforts to subdue this trend. The revolutionary movement teaching individuals that they are beautiful in their own way is diminishing the negative attitude towards natural beauty. Through social media, celebrities and even cosmetic companies this mentality is being practiced around the globe. It convinces people that makeup and artificial alterations are not necessary, and current makeup trends reflect this approach.
Pop-culture sets ridiculously high standards for what is now a day called “skinny” or “pretty”. Beauty is no longer within; beauty is only what people see. These unrealistic standards of society forces young girls to conform to this ideal of perfection. What would you do if you found yourself on the heavy side- dare I say “fat”? Joke about it and diet?
Our social and cultural construct on women’s values society has created has only been about making a profit. Capitalist only care about mass profit disregard the dangerous effects on women. Such companies demean women by calling them fat or ugly because they don’t look like the ideal, forcing them to conform and buy products like makeup and “waist
or a sign of low self-esteem. Or a cry for help and approval?. Then, I realized that maybe selfies could bring a much more realistic standard in the beauty industry. In the article Simons added, “The first three women to complete Marine infantry combat training, along with a fourth who completed most of the hurdles but was injured before her final physical fitness test, posted a jubilant selfie.” Which made me realized, that maybe “selfies” are not so bad after all, maybe is the modern way to express pride and achievements. She ends the article with “The selfie flaunts the restrictions of "good girl" culture like a badass teenager sitting in the back of the classroom, refusing to apologize for what she says.
John Adams laughed at Abigail petition for women to have equability. John Adams meant by the “Despotism of the petticoat,” that the women have the power of their womanhood. Because of the power women held, Adams argued that they didn’t need to have the power of suffrage and equality, because in that way they were better off than the men so it would create more
In Sharon Holbrook’s essay titled “Little Girls Don’t Need To Be Told They’re Beautiful,” is talking about how the mom doesn’t tell her little girls are beautiful. She believes that by telling the little girls they’re beautiful we are also bringing their beauty pressure home to our littlest girls. In her essay she said the more I compliment them for being pretty, the more they will crave hearing it. For example, in her house she compliment them but she doesn’t say the look beautiful she say’s “don’t you look fancy today!” The reason she said that is she wants her little girls to be in charge of their looks. I agree with Sharon Holbrook’s in not telling little girls they look beautiful.
Consumers always prefers to the most famous and trustful brand. Product quality and price of brand also affect the consumer buying behavior. Consumer wants the product having best quality and wo talk about cosmetics no one take risk for it because it directly affects our skin. Product quality is the expectation of a consumer. If brand is not able to meet the consumers expectations, consumer consider it’s a low-quality brand.