Fashion Diplomacy Study

The more advances in technology make every layer of society should participate in international relations such as diplomacy. The development of diplomacy also has changed the practice in diplomacy (nicholson n.d.). The practice of diplomacy not only can do with the meeting between the two officials but now diplomacy can be done through the media and fashion. In the media can be done through internet, television, radio even magazines. But this time the Government of Indonesia and Australia have begun implementing digital diplomacy particularly the internet, let alone the large number of residents of Indonesia, which has weathered the 250 million population use the internet and particularly social media as much as 88 million require the Indonesian

Or Japan that has a small town and has its own fashion named harajuku , This is also the diplomacy being done to convey the character of the country. Fashion diplomacy is a soft power of a country where diplomacy will affect the others without any coercion; fashion diplomacy is also a cultural diplomacy because removing the elements and characteristics of the country. Fashion diplomacy not only talked about clothes that are very typical of a country but also about the hair style, hair color, shoe, accessories even color selection. According to Mari Pangestu fashion diplomacy is means to describe the domestic product and will affect the economic. As already mentioned earlier, fashion is very famous in Indonesia is Batik, if many of the Chief officers who wear batik at the time of the meeting and attract the attention of the officials of other countries and make them interested and buy it then this can add economy of

Indonesian and Australian Governments work together to develop media diplomacy. In terms of digital diplomacy and fashion diplomacy. Digital diplomacy, especially the Internet (social media) facilitate the public in direct contact with officials of the State and can make the relationship between society and the government closer. And also can make it easier diplomatic relations between Australia and Indonesia. So that diplomacy can be done quickly by passing the digital diplomacy. In addition, fashion diplomacy also can strengthen the relationship Australia and Indonesia as well; because of the presence of fashion diplomacy other countries know the character of each State. And may also add economic diplomacy, because it can make other countries interested and they might buy the domestic product of the country. This is very interesting because it can unite / elaborate two different things (diplomacy and globalization). And this is expected to can run