The Importance Of Persuasive Communication During World War II

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In the twentieth century, conflicts were fought on the front lines and the minds of the people through propaganda. Global governments applied persuasive communication by the use of visual images, which can be easily recognized and understood, to agitate or psersuade the general public. “Hitler’s fervent desire to attain propaganda supremacy among nations was a direct result of the German defeat in World War I and his belief that superior allied propaganda trumped Kaiser Wilhelm II’s meager output.” It seemed that Hilter valued the importance of effective propaganda by appointing Josef Goebbels, as The Reichs Ministry of Public Enlightenment and Propaganda minister, to enforce Nazim idealogy. The ministry was responsible for censorship and controlling the literature, visual arts, broadcasting and other forms of mass media. They used propaganda to influence the way people think. Adolf Hilter made use of propaganda campaigns to capture the attention and the hearts of the general public to rally people behind a certain cause. These campaigns were often exaggerated, truths were distorted and only partial facts were provided.

“During the war, governments turned to the poster as a significant medium of propaganda and visual persuasion.” Meggs continued to elaborate the importance of poster as a communication medium during the war. He deconstructed in detail the use of different design techniques in propaganda posters and showed how these techniques communicated ideas

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