However, when looked at the angle of the retailers, it is apparent that the company has strong buyer power. Supplier Power There is a huge level of dependence between Proctor and Gamble and its suppliers. In order to improve its revenues, the company needs high quality raw materials for its production activities. The fact that the company has a wide network of suppliers presents it with an opportunity to improve its operations. Threat of new entrants Over the years, P&G has dominated the consumer goods industry in the world.
The wide variety of products available in the market confuses the customers. It is the work of the company to take this as a challenge and prove its worth by satiating the customers with its products, leaving them with the choice of selecting their products only. Task 1 PESTEL Analysis The PESTEL stands for Political, Economic, Social, Technological, Environmental and Legal factors.
The adoption of new technologies and trends is being facilitated in the industry for the competition and the customer’s overall experience. Many suppliers that are having similar strategies face a strong competition. The barriers for exiting the markets are high. Products and services of are undifferentiated leading the customer to focus on the prices offered. Low market growth, so it can be increased only by taking another firm’s market share.
Weaknesses The company is so heavily focused on customer service that its online sales don’t always see the same growth as its competitors. The company very rarely has sales, only coupons, so they’re losing out on drawing in customers via in-store or online sales. By being a U.S. only company, the market segment is limited. Profit margins
They believe it is utmost important to keep in mind the interests of the customers even after the sale has been. A country like Pakistan where people are quite dependent on each other take these things seriously. So the relationship with the end customer is of really high importance. They are highly responsive in their after sales service and leave no loop holes which might lead towards customer dissatisfaction. Moreover PEL has managed to perform efficiently when it comes to handling its
If a company is taking over an existing firm, from outside the industry, bringing along innovation and expertise, it may change the competitive dynamics in the existing market. A company can use product diversification and develop a specific competitive advantage to enter new markets. The barriers of entering new market can be caused by the existing firms that do not attempt to stop any new competitors from emerging, but may choose to control how a new firm enters the market (Martin,
Thus, they become more competitive and the ones with best processes win market sectors. In this case the competitors react more aggressively and they introduce new IT innovations, instead of imitating the first mover. Competitors compete by introducing new innovations and attracting customers so that they begin to switch from one to another. Therefore they are responding to changing environment. Industry rivalry brings intense and dynamic movements in the market.
VALUE CHAIN ANALYSIS Of PTCL & MOBILINK Michael Porter Value Chain Supporting Activities of PTCL 1. Organizational Structure 2. Human Resource Development The performance of HR department of PTCL is very valuable. Its improvement can be measured by the following accomplishments. • Head Office Database system • Regional Database system • Payroll method The training administration region of PTCL providing opportunities for their employees by giving them training in training academy at Haripur known as Telecom staff College.
This company is also been increased their market share in few years of time. The main strength of our competitor is they have been more experience in field. Also sustain better customer base. The main weakness of our competitor is that they are specialized in trading on one major product. They are providing transportation service to the
It’s all about offering consumer great experiences, rather than the ‘tech & spec’ game. Philips is a very different company in that sense.” THE ACTIVE CRYSTALS “Sense and Simplicity” goes hand-in-hand with beauty and brains. It’s a tricky combination; one that Philips has got the formula down pat, with a fashion powerhouse of a partner that has a long, distinguished history to