documents. Social Media is a powerful tool that most companies are using to promote their brand and products. Companies advertise their products and brand in social media such as Facebook, Glass, Orkut, Twitter, etc. to attract the attention of consumers. There are many advantages of using social media for the purpose of marketing, some of which are enlisted below: Visibility is an important factor in Social Media Marketing, because the more a website and its content will be visible in the internet will be more number of viewers.
These tools are used to share photos, books, music and other form of presentations. Facebook is the most globally utilised tool which allows users to develop individual profiles with information of a personal nature but accessible to their associates who can converse with them anytime (Kaplan and Haenlein, 2010). As such organisations are also using this tool to market their company brands and products and realising the importance of communicating through these tools (Kaplan and Haenlein, 2010). It has also been observed that a lot of corporations are utilizing social media tools during their hiring processes, with some jobs being advertised on social media and enabling applicants to post their applications on the social media applications. Recruiters and HR partners are constantly turning to social media to market their companies to prospective applicants (Laick & Dean, 2011).
These internet platforms appear to be harmless with the ability to find friends and share memes only a click away, but the dangers begin when an individual overshares. Criticizing one’s employer, or sharing discriminatory views can have dire consequences, especially for engineers. Although social media was not around when the code of ethics was founded, it provides guidelines for professional and personal use of social
The change of internet in society Social media today plays an important role in our lives. How we communicate with people, how we find out what’s going on around the world, and people being able to have a voice and express themselves. Social media is the online technology that allows users to share content and communicate with one another. There’s lots of ways that social media benefit the society like getting information, communicating with people, sharing news, meeting new people, and a lot more. Our society is surrounded by the internet and social media.
Social Networking Social networking is rapidly progressing in society today and continues to keep the world connected, even with physical division. Due to the increase use and development of social networks, such as Twitter, Facebook, and Instagram, users are able to share information and life experiences with a simple click. With the ever increasing dependency, social networking thrives on the latest trends in information technology and affects users not only personally, but professionally as well. Although social networks provide open and inviting doors for users, they are also key contributors to missed opportunities. According to Bowles (2013) social networks are composed of those individuals that are held most dearly.
Twitter was less common in these particular social movements. Additionally, individuals were able to rally because of the safety and anonymity that social networks provided for them. Speaking out against the government was very dangerous in some of these movements, and as a result of that, people often constructed false identities in order to protect themselves from arrest and physical assault from police officers and security forces. Activists were also introduced to ways of concealing their identities through programs such as Tor, which provides users access to the Internet without leaving a trace. In addition to this, social media provided individuals such as Asmaa’ Mahfouz with a medium through which they could spread their thoughts and ideas.
In recent years social media has become a platform for political debates, political activism and social movements. The adoption of Facebook has revolutionised the way people communicate about various issues affecting society. A preliminary literature review follows, relating to social media and how it has been used in a few significant events in the world. According Pillay and Maharaj (2010) social networking sites provide individuals and organisations with the ability to update profiles, post statuses, post pictures, upload videos, like or comment on posts and share interests, which is redefining the way people communicate. This form of communication is cheaper, quicker and more reliable.
I. INTRODUCTION Social Networking Sites (SNSs) are online platforms that users use to create Personal profiles, associates with companion and fuss in different parts. Social networking sites exhibits individual profile and facilitates with various other activities such as sharing information with each other. Social networking sites grab million of people in the globe who are united these websites into their daily life style. Social networking sites will become famous all over the world.
Policy makers are able to communicate with the general public and see where they stand in an easier way, but because they are so many news sources online and many are not exactly reliable, opinions are formed off of biased articles and should not be considered substantial. News and media being manipulated isn’t anything new; however, the internet is so readily available, however the source of the article wants the reader to think, the article will be biased enough to form the opinion of the reader. More people need to learn to critically think for themselves, question everything, and not believe everything they read online and then they should make based on the research they have
Paragraph #1 - About Social Networking Social networking is the use of dedicated websites and applications to interact with other users, or to find people with similar interests to one 's own. Paragraph #2 - Types of Social Networking There are many different types of social networking these days, and they’re all used for different things. There’s the popular websites, like, Facebook, Tumblr, Twitter, Instagram, which are used to share photos and experiences. Then, there’s Linkedin, Yelp, which are mainly used for business. With the world evolving each day, the internet evolves with us.