This problem requires enhancements in a bank. To resolve this issue, the study recommends some actions like: 1. IT managers should be involved more while create business strategy 2. Consistent and periodical communication between IT leaders and business leaders will build close relationships and make them understand the objectives of both departments 3. The business plans should be more flexible to allow new opportunities to be presented by bank Information technology tasks appear to now not deliver what they may be meant to; IT and business managers appear to lack a clean understanding of each other, and eventually the desired assets are allocated inappropriately.
Hypotheses stated by earlier researcher may be studied again and their worthiness will be evaluated as a basis for further research. The people who have ideas are carefully selected as respondent and they are interviewed by the investigators or researchers. • Experience Survey: In Experience survey, the people who have practical experience with the problem to be studied are surveyed. The main purpose of such experience survey is to explore the relationships between variables and new ideas relating to the research
Pragmatism is a fundamental model or scheme that organizes our observations and makes sense of them (Allen Rubin & Babbie, E.R, (2011). In order to make the sensible study, the researcher will apply multi paradigms to meet the requirements of the research. This is because each paradigm separately has its own disadvantages. A combination of paradigms in the single study will help to reduce the weakness of the single perspective. Different paradigms in the single study provide an opportunity for the researcher to use variety of approaches and designs so that the study will compile both the authenticity and genuine information.
The chapter also discusses the research techniques, instrumentation, population, strength, weakness of the research. 3.1. RESEARCH DESIGN A research design is a plan, structure and strategy of investigating to get answers to research questions or problems. The plan is s complete scheme of the research. It includes an outline of what the research will do from
This study is conducted in the light of mixed research method, which required pragmatic approach. Pragmatic approach renders practical approach to a study. 3.3 Appropriateness of research Design The research design is descriptive with approach as mixed with research philosophy as pragmatic. As this study induces both qualitative and quantitative methodology, the literature below illustrates why this research design is appropriate for this study. 3.4 Research Design Definition: Research design can be defined as a strategy selected to collect and collaborates the different aspects of the study in an effective manner that is pertinent to the research subject, problem, and theme.
The main purpose of this chapter is to provide an outline of the research methods that will be used and to explain the procedures that will be employed to collect the data in the intended study. Since the scope of the study has been determined, and its aim and objectives have also been identified, it is very important to outline the methodology that will be adopted to pursue the issues relating to the research questions. This involves indicating the particular research philosophy and strategic approach that will be assumed by the researcher. Research is a systematic investigation to increase the sum of knowledge (Fellows and Liu, 2003). Marshal and Rossman (2006) define research as a systematic inquiry to provide a better understanding of
Introduction This part of the project is reserved for the research methodology. A little more clarity will be made on the type of research approach that is chosen, namely mixed methods, its advantages and disadvantages. The particular selected data collection method will briefly be explained, as well as the sampling. Lastly, the ethical consideration associated with the type of research study will be covered. Research design According to Vogt (1993, p. 196, cited in Hussey & Hussey, 1997, p. 114) research design is the art and science of planning procedures for conducting studies in order to get the most valid findings.
As the predictive business intelligence concept is coming into the business now, it is important for any business to adapt it. State Bank of India is hoping that the Predictive and Prescriptive models will soon be made part of the banking process. As seen above State Bank of India thinks that this concept of Predictive Business Intelligence will help the bank grow in the industry and also will make the work easier. It will also benefit the customer relationship. “Culture eats Strategy for business” This quote means that no new strategy will be formulated unless there is a change in the culture.
3.0 INTRODUCTION Methodology is the process used to collect information and data for the purpose of making business decisions. This section discusses about research design, data collection methods, questionnaire development and sampling. It was important to determine the study is accordance to the appropriate method and procedure in conducting the study. This data collection that gathered from the research would hope to assist the customers in Kota Bharu, Kelantan well-defined on the impact of using mobile banking on improving customer’s satisfaction. 3.1 RESEARCH DESIGN Research design is a framework or blueprint for conducting the marketing research project.
A new technology innovation of a bank may be beneficial to the customers but it may also cause a threat to the other banks in the banking industry. If a bank in the industry is unable to follow up the foot step of the new banking technology innovation, it may be eliminated out from the industry and have a great loss in market shares. In order to improve the efficiency of financial operations by catching up with current technology, HSBC provides internet banking and mobile banking to allow its customers to transfer money, pay bills and so on. As stated in its official website, HSBC Bank Malaysia Berhad was the first bank in Malaysia which provides security technology and online cheque-image enquiry technology. Furthermore, as a part of HSBC bank, HSBC Global Technology team always assists HSBC Bank Malaysia Berhad in providing the latest banking technology to its customers.