Qantas Airways (integration between Jetstar and Qantas), is the flag carrier of Australia, which well-known as the famous low cost airline with the strongest band and one of three oldest airlines in the world. Its nickname is “the flying kangaroo”. From the beginning that the company uses the biplane that can serve only one or two passengers, but now the airline can support the demand of the passenger by using bigger plane such as AIRBUS A380 that can carry the passenger around 450 per flight. The successful of Qantas airline are not only the machine but it comes from the manpower that attempt to institute the Queensland and Northern Territory Aerial Services Ltd (QANTAS) from the past the airline flight with the big problem is war by have
Contents About the Qantas and Expedia SWOT Analysis of Qantas PEST analysis of Australia Other travel Agencies selling the Fares for Qantas Reviews about Qantas and Expedia Market segment of the Airline Rate Structure of the Airlines Pricing Strategies Positioning of the Airline Mean Absolute Deviation Graphic Representation of Data Recommendation for Increasing the Revenue References Appendix ABOUT THE QANTAS AIRLINE Qantas is the largest domestic and international airline of Australia. It was registered originally as Queensland and Northern Territory Aerial Services Limited (QANTAS). It is one of the strongest brands of Australia and world’s leading longest distance airline. The main business of Qantas group is transportation of customer using two complimentary brands QANTAS and JET STAR. Qantas is also the part of one world alliance.
Introduction QANTAS Airlines (QA) a leading airline service provider founded in the year 1920. It was recognized as the second oldest airliner in the world. QA was operating under two brand names QANTAS Airlines and JESTER Airlines. QA airlines offered all kinds of services including domestic services and where as JESTER Airlines offered domestic services. Besides offering airline services, QANTAS Group has been offering various kinds of other services; QANTAS Freight, QANTAS Link, Q-Catering and QANTAS Loyalty.
2).However all these faltered when Qantas’ past marketing manager took over during 2011. The airline is financially weak and its share price has slumped. Virgin Australia Airlines has a strong market value and image owing to its innovative ideas and creative thinking. It operates a rapidly growing fleet basically comprising of Jets and Airbuses. The low average fleet age helps the company to reduce maintenance cost of the aircrafts.
As far as risks, Cintas is a large uniform rental company that has been in business since 1965 and has grown tremendously with uniforms and apparel, restroom supplies, and safety mat service, as well as first aid for more than 900,000 customers. Cintas has a long-term portfolio considering that it performs quietly and has the modest dividend and no major activist holdings. If there should be any risk, it would be that the companies have a big turnover and losing their contracts and this would result in the company closing. This in turn will result in Cintas losing significant client accounts and the price of stock will go down. Since Cintas has a large division of first aid, safety and fire protection services will help them to stay afloat.
Qantas has a board comprised of eight independent directors as well as the CEO. In addition, there is the existence of several review committees to manage the size and scope of the businesses operations. This emphasis on outside directors predisposes it to a heavy conformance emphasis as the nature of the outside directors dictates they would have limited ability to be active in operational issues, placing a greater emphasis on the abilities of the CEO. The introduction of additional executive directors could afford Qantas with enhanced operational decision making abilities moving
Managers have to determine the target that the organization needs to pursue, the target like responsiveness, productivity and quality to passengers (Waddell, Jones, George 2011, 11). Manager of Singapore Airlines, Tan Kai Ping did not take a gamble by dropping the price of the flight ticket to compete with other airlines in order to maintain the profit (Valisno 2006, 1). Besides that, the general manager of Singapore Airlines evaluated that the demand for flight is continuing to increase, so he decides to launch an Airbus A380 on the daily route to Auckland and this will provide an extra 45 million in tourism (New Zealand 2014, 8). On the other hand, ATA airlines sold many seats at low fares to attract customers, however the number of tickets sold did not go into their plan (Koch 1999,1). Apart from this, the manager of ATA Airlines failed to estimate the demand for flight will increase in future, so the manager reduces the capacity of the organization because of having the loss for a long time (United State Department of Transportation 2005).
AIRBUS - Market Leader 1. History Airbus SE is a European multinational corporation which operates in Aerospace and Defense Industry. It was founded by European aviation firms to establish a company in order to have better competitive power towards American aviation companies. Thus, with the name ‘Airbus Industrie GIE’ the company was established on 18 December 1970. Furthermore, it was supported by French, West German and the British governments.
PESTEL Analysis 1. Political ◦ Visa free on Europe One of the main customers of Air France are European customers. One of the politics in Europe is to break down frontiers and then increase the easiness and wiliness to customers to travel all over Europe. ◦ Stable and cooperative governments Many politics agreements are regulated to the European level, as these governments are mostly stable and cooperative, this helps the industry to better control and see the next political changes. ◦ Terrorisms regulations After the main bombing in 2001, global airlines companies now need to have strict bombing and security regulations.