1. Introduction
This opinion paper is on the contribution of intellectual capital to innovation, strategic value creation and knowledge sharing in an organisation. The paper first looks at defining intellectual capital and intellectual capital as the primary driver of a company’s performance. Thereafter the paper looks at the role of intellectual capital in innovation by discussing the intellectual capital components namely; human capital, structural capital, relational capital and spiritual capital. Finally, the strategic value creation by intellectual capital is discussed with examples relating to organisations. In conclusion, the paper covers knowledge sharing and how it can be used to develop intellectual capital in a company.
2. Defining
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• Driving Change – The adoption of improved ways of running key business functions can also benefit an organisation by increasing efficiency. 4. Role of Intellectual Capital in Innovation
Innovation is an important driver of business growth and it also enables a company to offer products at competitive prices in better quality. The improved prices and quality contributes to the competitive advantage and gaining a bigger share in the market. Innovation does not only create a competitive advantage but also collaborative advantage within the organisation.
Below are possible innovations that can come from organisations using intellectual capital;
• Process Innovation - In process innovation, new and improved processes are used to produce goods and services.
• Product Innovation - A new product or service is developed and has a direct impact on customer satisfaction.
• Organisational Innovation - In organisational innovation, the organisation focuses on the creation or alteration of some business practices, workplace organisation and external
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Business profitability is generated by the portfolio of resources known as strategic assets. These resources include intellectual capital as well as touchable resources. Some examples of intellectual capital are knowledge, competency by employees and the attitude of employees. The importance of individual skills is reflected in the power that these resources have and that is related to an increase in the company’s value. To fully utilize this value, an appropriate strategy that will transform employee capabilities is
Most directors and managers focus on improving the efficiency of processes with the software currently available, but ignore solutions that require major changes. Developing new applications is expensive and time consuming, so for them, there is no urgency to take the risk if not required. Legacy software has been used since the 1970’s with enhancements, but the overall framework is outdated and future capabilities are limited. I will share my experiences and propose new ideas to improve current procedures from the perspective of a junior analyst. Executives normally view processes from a high level with less detail associated with each process, and may not understand the day to day challenges faced.
It includes a combination of monetary and non-monetary investments that will attract, retain and engage the people needed to operate successfully. " Competitive advantage comes not primarily from designing and implementing best practices but rather from the proper internal alignment of various elements of a company's talent management system, as well as their embeddedness in the value system of the firm, their links to business strategy, and their global coordination" (Stahl,
They do this by cutting costs, conducting market research, and investing in new technologies. Businesses also contribute to economic growth by creating jobs, promoting innovation, and
1.7.1 intellectual capital Since 1990, intellectual capital has been an interesting topic for researches and practitioners in European countries and Asia as well. Literature provides a number of definitions for intellectual capital; for example, IC is “a stock of focused, organized information that the organization can use for some productive purpose” (Edvinsson & Sullivan 1996, p. 357). Intellectual capital “focuses on organizing the knowledge resources in order to make knowledge manageable and is about actions and activities linked with knowledge, which are not easy to represent” (Mouritsen et al. 2001a: EmidiaVagnoni Chiara Oppi , 2015, p. 335).According
Resources and Capabilities VRIO Framework V R I O Competitive Implication Strong corporate culture + + + + Sustainable competitive advantage Strong investment in R&D + + + + Temporary competitive advantage Outstanding customer service + + + + Sustainable competitive advantage
PROFILE OF A GREAT INNOVATOR Report by Bagavathi Ghanesan, BSBINN502, Task 1 Innovation is an idea must be replicable at an economical cost and must satisfy a specific need. Innovation involves deliberate application of information, imagination and initiative in deriving different values from resources. It includes all processes by new ideas are generated and converted into useful products. In business, innovation often results when ideas are applied by the company to further satisfy the needs and expectations of the customers. There are four important types of innovation which are process, product, marketing and organizational.
6.0 Marketing Strategies There are different marketing strategies which can be applied for each component depending on organizational objectives or goals. Skillshare need to accomplish the precise equilibrium of the marketing mix to achieve its goals. Figure 1: The 4 Ps of Marketing Mix Marketing mix is an arrangement of four choices which should be taken before propelling any new product or service on the market. These variables are otherwise called the 4 P's of marketing. These four variables help the firm in settling on vital choices essential for the smooth running of any product / organization.
The report identifies the need of a knowledge management strategy for BobCo and proposes a design and implementation method of a knowledge management system for the company. The scope of the proposed KM project is to optimize organizational functions within BobCo by acquiring, creating and sharing the knowledge within the organization. The feasibility study analyzes the technicality, functionality, cultural issues, project schedule and budgeting issues of the proposed system. The risk management plan identifies the potential risks that may occur during and after the project development and implementation. Finally the report highlights the importance of a KM strategy for BobCo and the potential of a Knowledge Management system for the company.
Dr. J.R. Bester founder of Science Applications International Corporation (SAIC) is headquartered in McLean, Virginia and employ 40,000 people in 2013. This Aerospace and Defense industry offer products and services in the system integration, technical services and solution and scientific engineering. SAIC strengths are their loyalty they have from their clients by proving their customers with innovative merchandise that put the company ahead of others in their industry, with management marketing teams improving services through services and merchandises increasing company growth. The distributors that the support the company provides the company supplies are better than their competition (A, 2012).
MACRO ENVIORNMENT: Macro environmental factors are those irrepressible external factors that affect the company’s decision making process. These factors include demographic, socio-cultural, economic, political-legal and also the natural factors. Demographic factors – Demographic factors include age, sex, religion, location, thickness, occupation etc. Apple Company has 217 stores in United Stated and about 273 stores worldwide.
The enterprise’s competitive advantage is their excellent customer service which requires “highly motivated staff” in order all of tasks required to provide the service with high quality. The enterprise has its own culture which
Knowledge can either be generated within firms, or accessed externally that is knowledge flows may viewed as intra-firm or inter-firm. As it turns out, these two ways of building knowledge have been used as foundation for at least two sets of
Knowledge management is a process to ensure that knowledge developed through individuals and group work activities is effectively captured and made available to those who may benefit from it. An example would be to build into project plans the time for review and to identify at the outset how information, knowledge and experience will be captured, stored and shared with other individuals and/or areas of the organisation that may have an interest in the experience and knowledge gained as a result of the project. The importance and value of knowledge management has been brought into sharper focus in the current climate of financial constraint and the need to do more with
To innovate successfully a company should develop and stimulate the culture of innovations. When the clear vision for changes is created it should be communicated to the employees to involve them into the change process. Most people do not like changes. But in every company there are people who can become leaders for innovations. The company management should search such people and develop the company environment to stimulate initiative and reward innovations.
Question - How might a manager redesign the job of a person who delivers newspapers to raise levels of the core job dimensions identified by the job characteristics model? Solution- Redisgning of job includes taks, responsibilties and duties of a job so as to make it more encouraging and inspiring for the employees and workers. Advantages of Job Redesign Enhances the Quality of Work- Job redesigning motivates the employees and enhances the quality of work . It increases their on-the-job productivity and encourages them to perform better.