Pros and Cons of Social Media Who does not know social media? Social media is a virtual world where users can connect and participate easily. At this time social media is needed because with social media is very easy to use as a search for information sources. In this digital has indirectly changed habits, behavior, life style, and even one's thinking. Nowadays, social media is being a part of our life.
In addition, we can also add new friends. By using social media, we can communicate with anyone even with people who we haven’t known from all over the world. However, the communication remains intertwined though not face to face directly. These advantages gives us knowledge, exchange mind, and get to know each other's culture. The development of social media brings great influence to society.
Knowing which social media to use and how to use it is what will benefit companies the most when it comes to marketing and assesing feedback for the products that they sell. In this interaction, you have direct feedback between seller and consumer which will lead to a closer bond between the two. Another important outcome of using social media is the effective method of advertising using word of mouth. Word of mouth as I've learned is the most effective form of advertisment and through social media you can potentially have thousands of people in a open conversations about your products or services and people observe other peoples opinions frequently and tend to take away something from it. So if your company is to use social media, you can start that conversation and get your product or service out there within the open.
It controls society because people make accounts and join websites because they feel the need to fit in and conform to everyone else in the world. Social media also creates a hierarchy on the basis of follower counts and number of likes. The more followers one has, the more popular their account , which then transmits to their actual popularity in real life. However, these social incentives are not the only things driving people to use social media and gain more followers. Material incentives, like money, can also be given to social media figures.
Social media has created an online “culture” that has changed the way people think and behave. Throughout the articles, Carr and Thompson have differences that can be beneficial but Carr insist that human beings are sabotaging themselves with the internet in today’s generation. While Thompson believes that there are enormous benefits that come from social interactions
For example: Someone has a lot of things in him without telling someone he trusts. But social media also has a positive impact on the economic aspect. Social media can help us in finding job opportunities. For example: Do intimidation and online sales. Second positive impact on social aspects.
Advertisers take this point of interest and make promoting system, which thusly could offer them some assistance with gaining more clients. The online networking environment is anything but difficult to apply and to achieve the achieve client. These advantages give persons comfort to accomplish what they are looking for. Individuals have a tendency to put stock in what their companions suggest. Facebook, Twitter, or My space is the most Prominent online networking website that individuals share their way of life, stories..., or even where they went for get-away.
THE BENEFITS OF SOCIAL MEDIA MARKETING The use of social media platforms for business is becoming one of the vital parts of the marketing styles for many businesses. It is also a way of coming close to your clients and customers. The use of websites and platforms of the social media to promote a product is what is termed as social media marketing. This means of promoting your products has numerous effects, some are negatives and others positives. This promotion of products is accomplished by using social medias such as Facebook, Twitter, YouTube, LinkedIn, Blogs etc.
Abstract Social media monitoring the public views can be understood by the theories of people’s opinion. Online reviews became increasingly popular in a broad way for people to share their views and sentiment with other users towards any product. These online reviews provide a healthy information about any product which is newly launched in the market. This could be very useful for the business people to improve their product’s quality and productivity. to make reviews in their own field.
One of the benefits would be that these Social Media sites does generate revenue be it for the Social Media company or those companies that buys advertisements. Social Media sites like Facebook and Youtube generate revenue by selling Adverts on their page or selling data they collect from their users. For those companies who do not buy advertisement, they are able to create these Social Media account to gain more exposure and opportunity to covert potential customer when they interact with the users on these social media site as they now reach a wider audience. Alongside that, there are those companies who paid for these advertisements as well. These companies are those who want to spotlight their product or services on these Social Media sites and thus are willing to pay for it.