Social Identity Theory: The Five Stage Group Development Model

940 Words4 Pages
Group decision making is a process where a group of people assemble to analyze problems or tasks, introduce and evaluate alternatives and eventually reach a solution. The chosen solution is no longer attributable to an individual but to the group. Considering group decision making progress, the outcome should benefit the group, not the members. Famous idiom says, “Time is of the essence.” In our days, businesses and organizations are not only obliged to produce high quality of products and services, they also have to adapt to the rapidly changing trends, customer behaviors and market status. Therefore, each organization should make hundreds of decision every week. Decision could be organizational, strategical, tactical, economical and should…show more content…
This can be explained with the social identity theory which Henri Tajfel came up in 1979. Hogg (Burke, 2006, p.111) states that “social identity theory defines group cognitively – in terms of people’s self-conception as group members.” Group members tend to take personal pride on accomplishments and feel ashamed of the failures. Furthermore, group members are in habit of celebrating the success of others which they are supporting. After a sports team’s championship, the fans celebrate as if they were the triumph and the rival teams’ fans feel dejected and…show more content…
(2013). Five Stage Group Development Model [Digital image]. Retrieved from https://pformacademy.files.wordpress.com/2013/10/five_stage_development_model.jpg As seen above there 5 distinct stages and a prestage for group forming. Prestage is where individuals are in their normal form. They are not in the state of forming a group or acting in one. The first stage, Forming, is simply the starting stage. Because it is the the first stage, it meets a great deal of uncertainties in leadership, group structure, member roles and group’s purpose. This stage also called the icebreaker stage since this is the stage where group members meet each other. Then comes the Storming stage, where the first conflicts arise. Some members accept the group’s existence but still try to act independent. At this stage a leader becomes prominent, many will question his authority but at the end of this stage there will be a somewhat clear hierarchy of leadership in the group. The third stage, Norming, is the stage where group members start to resolve their differences, respect the hierarchy and the leader and find a way to work together. At the end of this stage, group is expected to have a proper hierarchy, a clear purpose and minimum conflicts between group

More about Social Identity Theory: The Five Stage Group Development Model

Open Document