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Social Media Presence Memo

847 Words4 Pages

Social Media presence is by far the most important topic in this memo. It is a simple correlation, a strong online presence, which leads to increased foot traffic in our brick and mortar locations. Taking advantage of any and all strategies to become more visible online will turn into seeing more students walking through your doors. Please look into signing up for a Google My Business account, this will increase the local web searches for your store. This is a free service that we advise you to take full advantage of. The My Business account is a great platform and allows you to get the most out of your Google related resources.

Facebook, Twitter, Instagram, YouTube, and Pinterest are some of the best social media platforms to spread the word …show more content…

Giving customers an opportunity to be featured on social media in a trendy new outfit from your store can bring immense attention to you. As well as involving your clients and getting their feedback as well. Second to @mentions would be hashtags. The more appropriate hashtags, the better. Hashtags can expand your viewership, something that can increase foot traffic as well. Come up with campaign specific hashtags to get people even more excited about your store. Which also creates more publicity for you and the product you’re …show more content…

Holding events and making sure to advertise them at the events will allow consumers to get the best experience as well as creating a memory of a good time. This will also create a bond that will ensure that they will come back. Events also help students to feel a part of something. With so many students going away for college and not seeing their families for months at a time holding events is a great way to help them feel the sense of belonging they are missing. In events alone you can bring in so many customers and good experiences. You could even announce that students can earn cash for their ideas at this event! It is a little known fact that a new company has to give away lots of free stuff at first to eventually be able to charge a fair or even increased price for a product or

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