What Is Corporate Social Responsibility
Corporate Social Responsibility - A Gateway for Economic Development
Abstract
Every business enterprise is an integral part of society. It uses the scarce resources of the society to continue and grow. Hence, it is important that no activity of business is injurious to the long run interests of the society. Society and business are complimentary to each other in their goal for sustainable development. Hence, business has a moral responsibility to contribute in enhancing larger social good. The main aim of this research paper is to analyze and understand the role of corporate social responsibility and sustainable development in India. Further, this paper will also analyze the contribution of various Indian organizations for the social upliftment.
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1 to its rural development initiative”. It makes us feel proud that our contribution is part of it which sparks us to buy ITC products. Thus helps the company to increase its share value. "Desh hume deta hai sab kuch, hum bhi toh kuch dena sikhe"- Swami Vivekananda
2. OBJECTIVES
• To study the role played by corporate social responsibilities in India.
• To understand the areas of CSR in which the companies are involved in India.
3. RESEARCH METHODOLOGY
The paper mainly based on secondary data. The secondary data was collected from various sources of publications such as journals, research articles, books, and internet and published records.
4. DEFINITION OF CORPORATE SOCIAL RESPONSIBILITY
As per World Business Council for sustainable development
“Corporate Social Responsibility is the continuing commitment by business to behave ethically and contribute to economic development while improving the quality of life of the workforce and their families as well as of the local community and society at large.”
4.1. Sustainable
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