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D & J Plastics Case Study

821 Words4 Pages

Purpose
D&J Plastics is a Midwestern manufacturing company specialized in developing made-to-order plastics parts for industrial use. D&J Plastics is a fairly successful privately owned company with a projected revenues for FY2015-2016 of $15 million. To stay relevant in this ever-growing and competitive marketplace, the top management at D&J has deemed necessary to expand the current in-house engineering capabilities and to develop new products for their customers in the automotive industry. Thus, the goal of this project is for D&J to achieve a successful re-engineering of existing products and develop new products in a cost effective manner while still meeting customer needs. The management’s expectation for this project is to provide a …show more content…

 The development of the new product and in-house engineering expansion must be completed to a level that will provide a sustainable competitive advantage to the company
 The project must ensure continued revenue generation
 Customers satisfaction must be met
 D&J Plastics must use exclusivity agreements and patent to protect its revenue generation

High Level Requirements
 Market Assessment Requirements o Market assessment must include a preliminary marketing plan, market evaluation, business evaluation and customer preference study o The assessment must be reviewed and approved by the Project Manager and D&J management
 Design Requirements o A new product design and development plan must be

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