Introduction
Our world is becoming smaller due to globalization. Many firms these days are fulfilling domestic demand and as well as exporting products abroad. Markets are going cross-border, thus increasing the risk of surviving. Consumers are being offered humongous collection of almost identical items. To survive in this highly competitive market and to attract consumers to buy their products, creating a brand image through advertisement is of utmost significance. Therefore, it is often termed by many marketing specialists that “Branding is the most important aspect of a business”. Without branding, goods would not be able to stand-out as a distinct good in the mind of consumers. On the other hand, the advertisement ban of tobacco industry
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By restricting branding of tobacco products, British American Tobacco South Africa Ltd. claimed that the government is restricting freedom of speech, which is one of the main elements of democracy and is therefore …show more content…
Because of all these health condition, people are being forced to take leave from their job and workplaces. Thus, the world is losing billions of dollar worth of production, and human intelligence and capability is being wasted away because of smoking related diseases.
Therefore, the ban on tobacco advertisement would undoubtedly decrease the rate of existing smokers and projected smokers as well, thus gradually decreasing the cost of health related expenditure of the economy. Moreover, this would decline the rate of absenteeism in workplaces, thus boosting production of the economy as well.
• Reduction of diseases relate to passive smoking. Many specialists consider passive smoking cause equal health hazard, if not more, than active smoking. Thus causing unwanted illness and sufferings. According to the Cancer Association of South Africa (CANSA) passive smoking also causes many types of cancers, sudden infant death syndrome, low birth weight, decreased lung function, miscarriage, asthma, breast cancer, stroke and so on7. Billions of dollars are being used for the treatment of these diseases every
In the year 1600, tobacco spread all through the United States and in the nations around it. To the people in America, tobacco smoking was taken as a tradition which they all had adopted. By the year 1604, James I the king of England, opposed tobacco smoking, saying that it would cause wild behaviors to the people. By then, tobacco smoking had become a habit for most of the people in England and they begged to be allowed to continue doing it. In the year 1612, tobacco was planted not only to be consumed now but also as a cash crop.
Wispy, white tails of smoke drift around the front seat of the car towards the children sitting in the back. The smoke does not amuse the third grader; he smells, sees, and breathes in the smoke every day from his mother’s cigarette. The smoke reaches the newborn infant strapped in her car seat, unable to escape the killer substance hanging in the air. Her lungs slowly adjust to her mother’s killer habits, which then becomes the baby’s killer habit without even lifting the cigarette to her delicate mouth. This scenario occurs in many families and cars around the country, and while many smokers realize the potential, deadly effects on their own bodies, they do not realize the deadly effects on their passengers.
Smoke Gun Advertisement Ever since the first cigarette was made, smoking has become a problem for our country, and it continues to negatively affect the people who smoke and even those who do not. People who smoke are damaging their health and making themselves susceptible to diseases like lung cancer and emphysema. People who do not smoke can be exposed to second-hand smoking, which can lead to serious health risks as well. The government has taken action to help the health of the country by paying for and creating anti-smoking advertisements to persuade smokers to quit or to prevent others from smoking in the future.
Most people who smoke say they started young, so putting an age restriction, having a more smoke-free environment, and raising taxes on cigarettes will prevent young people from being able to get their hands on tobacco products or wanting to. With less tobacco use in the world, more people will be healthier and life expectancy will rise, not only because they will not be putting dangerous chemicals in their bodies, but the pollution caused by cigarettes will decrease. It would be nice to see less littered cities and states and have more clean air to breathe. Overall, the country and the world will be happier and healthier. This will improve the lives of the people, though not everyone will always comply, but according to data in previous paragraphs if we try and make an effort tobacco can eventually become a thing of the
The benefits and progress shown by the introduction of the smoking ban include: • The public began to be more aware of the dangers of passive smoking. • Smoking rates began to decline following the introduction of the ban and have continued to fall each year • Attendances to A&E with smoking related conditions have
Introduction Attention Getter: When inhaling Nicotine, it can reach the brain within 10 seconds after the smoke is inhaled. It has been found in every part of the body, even in breast milk. PSYCHOLOGICAL ORIENTATION:
Smoking is a choice and no one is forcing that upon people. The public has been well warned about the risks of smoking; therefore, the people smoking are fully aware that their lives are at risk. Tobacco companies should not be held responsible for smoking-related illnesses and deaths because once people put the tobacco in their mouths, they are putting there own life at risk themselves, and because as individuals we have a choice on whether or not to smoke cigarette. It 's true that tobacco companies aren 't accountable for why people smoke. Nonetheless, every tobacco product has a warning label on it therefore it 's not the companies responsibility from smoking-related illnesses and deaths.
Worldwide, tobacco use causes about 90% of lung cancer deaths, 30% of all cancers, 20-25% of coronary heart diseases and stroke deaths, and more than 80% of chronic bronchitis and emphysema”. (Jordan 1). Secondly not only does it affect smokers but even people who don 't even partake in the activity of smoking cigarettes. Second hand smoke is a serious issue and can cause cancer almost easy as being an actual smoker can.
Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers (Business dictionary.com). Branding precede and underlie any marketing effort, it is not push but pull. Branding is the essential true value of an organization, product, or service. It communicates the characteristics, values, and attributes that clear view of what this particular brand. Kapfere (2001), describe branding can be a subjective term where no one is talking about precisely the same thing.
Why people should stop smoking In many ways, people relieve stress by smoking each day. Most people do not know or do not seem to care about how much damage it does to their body and environment. Despite these definite facts that accompany smoking, cigarettes and cigars have practically a staple in most people 's living conditions and lifestyle. Whether people are planning on smoking, or already longtime smokers, you should definitely not smoke, as it does a lot more damage in return than fix your mental problems.
Why We Should Not Legalize Marijuana Should marijuana be legalized? There is no shortage on either side of this debate as to whether marijuana should be legalized or not. The question of legalizing marijuana involves changing the law (Federal Controlled Substances Act) to make it legal to produce, sell and possess in specific quantities. Legalizing marijuana at the end of the day is a bad public policy and liability due to the effects it has on loss of short term memory, birth defects, and impairing mental functions to name a few.
In Kenya, it is estimated that one of every five teenagers smoke. It has also been established that that most people start smoking at the age between 12 and 14, in addition to the fact that 1,200 tobacco smokers die every from smoking (Eaton, 2003). This translates to about 1,4389,00 deaths every year. This is a great number of preventable deaths every year. Despite being of great economic importance, tobacco has brought about much more harm than good.
Smoking has been a long time habit round the world. However, in the past, smoking cigarette was very popular and known to be a cool recreational drug, and was widely accepted by the community across the world. Today smoking has been less widely accepted and more restricted because of the many health risks that are linked to smoking cigarette. These days, people are well educated and more knowledgeable about the health risks of smoking.
As per the latest study conducted by the World Health Organization, one billion people smoke worldwide, which constitute about 20% of the entire world population. Cigarette smoking has numerous health hazards however, lung cancer is the most known to generations. Smoking, at the same time, is also responsible for cardiovascular disease and heart stroke. But accelerated aging continues to remain the most ignored and standard side effect of smoking.
Secondly smoking approximately result in 3,000 lung cancer deaths of non-smokers which is given off by the end of the burning cigarette and by the smokers exhalation. REASONS OF SMOKING 1) Youngsters try to look “cool” 2) Smoking acts as a stress reliever. 3) To control their weight. 4) Addiction 5) Peer pressure 6) Experimentation/ Adventure 7) Marketing of tobacco companies 8) Social Integration 9) To think Properly 10) Addiction SMOKING KILLS