“A company’s strategy explains why the company matters in the marketplace by specifying an approach to creating superior value for customers and determining how capabilities and resources will be utilized to deliver the desired value to customers” (chapter1, pg2). We started off with our mission statement, just like any company we wanted to be the best in everything. Every area was assigned to someone else for them to manage it. In the marketing portion we agreed on advertising our products and finding the right customers by offering great deals. For production our goal was to provide production flexibility and cost reduction for our customers and have it run very smoothly.
Coherence in strategic direction will improve Plastico’s effectiveness in various ways. This is done through expressing priorities through vision, mission and strategic objectives in the hierarchy of goals. A clear vision will evoke powerful and compelling images to a common goal. They will provide values and aspirations to capture hearts of the managers. In this way, managers would work on good terms and help Plastico to achieve success.
Others are offering price comparison apps, so customers can access to the store prices and their competitors to show them the best deals. Stores need to focus on meet customer’s expectation and to win back their trust and create a strong brand loyalty. Also, because competition is already high, incumbents can use more of its financial resources to create stronger barriers for new competitors or to merge with companies that help to create more value to the overall company
However, Chipotle’s leaders believe that the company has engendered greater trust among its customers and this is something that promises to pay huge dividends down the line. For example, managers In addition, the integrity of the company also is important for every business nowadays. It is one of the most sought-after qualities not only of individual employees, but of companies. Integrity in business is very helpful in the ways of build on trust in all business relationship and to get a better reputation for the public
The most important thing to do is to produce high quality products or services that customer values. This is because customer relationship is important to the survival of a company. In order to have quality products, transformation leaders serve as role models for their followers, allow them to identify with a shared organizational vision, and provide a sense of meaning and achievement. Transformational leadership attends to change the organization to fit the environment and motivate the employee to change to their expectation. Employee who has good relationship with customer will increase the customer satisfaction.
Retention efforts should be focused on high lifetime value customers. Its Identity and Access Management (IAM) solution, Propentus United Identity, must enhance the data security of its customers’ organizations by protecting and monitoring user access in the era of information technology. Its offerings may also add more values to the clients by cutting down the IT management costs, increasing compliance efficiency and enhancing employee productivi-ty. Furthermore, aftersales service plays a crucial role to guarantee that cus-tomers easily reach the key staffs when an issue occurs. In details, the com-pany can offer offsite support for those customers who are looking for instant support, cost-effective and fast turnaround
Her Myers-Brigg personality is an ESFJ. She is the best fit for this position because she is a warm/friendly person and she could use those skills as a contribution to this particular organization while working on immediate, practical details of the Educate to Hydrate organization. Her strong integrity and competency can enhance the public image of our organization and furthering the cause for future endeavors. By planning special events, cultivating new donors to support the organization, and support volunteers etc. Miranda would be able to demonstrate new strategies and techniques from using her network and technological skills to increase Educate to Hydrate finances, support systems, and progress towards the
The research and development part is very important in every firm’s activities or businesses. It is because, from that it will helps them to improve their businesses and gained many profits from that. In a firm or company, research and development is something that is a must as they can create new thing like products, services and so on. Those thing need to be research well before it can be developed. It is because error might occurred if the firms or companies directly build the new develop products before making the research first.
People can use the product design in their business because product design can help the company to increase their sales quantities and sell the product with a high efficiency and smoothly. The customers will have more choices to choose their product and able to find what they are looking for. Product design can fulfil the demands of the customers and they are willing visit the same company again in the future. Referencing to the words of Vonderembse (n.d.),
Therefore, it can also be stated that mass media helps in developing an excellent communication with the customers. According to La Rocca et al. (2015:170) stated that by communicating well with the customers assist the organisations to understand the expectation of their customers. The proper means of communication enable the companies to enhance their sales level thereby increasing the profit margin as well. The mass media is primarily employed by the companies in order to reach a mass audience thereby making the process of marketing more