1.1 Introduction
Tourism, as one of the fastest developing sector in Mauritius, has seen a robust growth throughout the last decades. It is a major pillar of the local economy of Mauritius. Currently, tourists focus on the most popular attractions and critically compare the different tourists’ offers to plan their trips themselves or employ the services of tourist agencies. It can be observed that in general, all tourists have unique preferences pertaining to activities, food, special interests and most importantly, some tourists have limitations owing to impairments. Hence, there is a need for more tailor made and personalized tourists’ packages to cater for tourists’ individual needs and constraints.
Tourists are presented a bulk of descriptions
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Presently, many websites such as TripAdvisor (TripAdvisor, n.d.), MauritiusHotels (Mauritiushotels.mu, n.d.), MauritiusAttractions (Mauritiusattractions.com, n.d.), and existing mobile applications such as MyMauritius (The official tourism app of the Mauritius Tourism Promotion Authority, n.d.) have useful information about preferred locations for tourists. However, the process of planning one’s trip is quite a painstaking task as it requires the knowledge of the locality, travelling modes, places of interest and budget. Moreover, the websites mentioned above lack intelligence and have many limitations. Presently, tourist planners for Mauritius only allow tourists to make bookings but do not provide itinerary recommendations based on the tourist’s tastes, such as places of interest to visit and accommodations. Also, there is no travel plan sharing option. Additionally, tourists are faced with the problem of having an overwhelming amount of information available to them. In consequence, they have to invest a large deal of time to make decisions in accordance to their …show more content…
However, the existing systems accessible to tourists are Informative tourism websites and Mobile Applications that serve as travel guides. For example, MyMauritius is a Mobile Application that lists all the best hotels deals, attractions and latest events if the user wishes to plan his visit to Mauritius. It requests the users to classify themselves in one general group, such as “adrenaline junkie”, “sea lover” or “nature lover”. They are then displayed information based on their selected preferences. Nonetheless, users have to handpick from the listed options and schedule their tour themselves.
Other related websites which are available for tourists such as MauritiusAttractions, Tourism-mauritius (Tourism-mauritius.mu n.d.) among others, narrowed all their available attractions to recommend and provide information including reviews to its users based on the popularity of the Place of Interest. The drawbacks are typically the same, that is, the overwhelming amount of information and disregarding the needs and preferences of the
The tourism industry have succeed in reaching the Millennials’ needs by promoting their brands with “Braggies”. A 'braggie' is an image posted to social networks designed purely to show off or make friends jealous. This catches the Millennials attention and influences them to want to travel to the destinations displayed in the pictures. This shows the success of the tourism industry’s method in using social networks to market to the millennial since they are gaining tourist from around the world because of this app, therefore more money. Barenblatt also addresses how the travel industry has used this new way of marketing to
What is becoming more relevant is going to travel agencies not for the average package tours those are being done directly through the internet sites of airline/hotel intermediaries, but instead the travel agency is supply to customers an experience that they are unable to book themselves. By forming connections to unfamiliar local experts travel agencies can make programs that are more tailored, specific, and unique that the current market is truly demanding (Todd, 2018). Robert described previous experiences that back his claim of this market shift. For example, one of the strategies that turned out to be quite profitable for his agency was capitalizing in the Peruvian market and leasing the properties there that allowed for an exclusive product that consumers were very interested in as it provided a unique and sustainable competitive advantage (Todd,
First, the tourists do not know the way around which unavoidably causes
Listed among the most awesome looking travel email templates, this e-newsletter is equipped with fascinating features for helping the travel agencies drive traffic. Enriched with distinct predefined layouts, fonts and colors for fulfilling the custom need of the users, this template is considered to be a tremendous travel newsletter for fetching maximum
Tourism websites are created to advertise specific locations and to aid customers in their decision of where to travel. In order for a customer to travel to the destination advertised, these websites have to grab and maintain a customer’s attention. The images capture exquisite moments of Hawaii that could be defined as adventurous, pleasurable, and/or astonishing; in addition, the accompanying text delivers a well-thought description of each image by integrating visual imagery within each section. With these specific images and well-thought descriptions displayed on the tourism website for Hawaii, a representation of how people should imagine Hawaii is formed. The authors exploit the imagination of how Hawaii’s beaches, volcanoes, golf courses,
Given that booking sites for flights and hotels are becoming
G. (2011) “is a degree which one has to be physically present and involved in order to produce the experience”. This means the tour guides are unable to determine the level of involvement of its tourist, this will be all dependent on the involved individual. The horizontal axis explains that one tourist may just be a mere spectator and the other may participate into activities that can create a memorable experience. Vertical axis of the model explains the relationship of the clients to its environment - Absorption and Immersion.
“Tourism Behaviour understanding includes the idea and knowledge of the different factors which are by no other means very obvious because the effects which do shape the activities and tastes of tourism are often highly embedded in the cultural and the personal biography of the individual that the whole of subject is not known of how actually they were made.” (Seaton, 1996). Figure.1. The tourism system.
Benefits of Tourism Tourism is an important activity that people has undertaken for a very long time in the most countries around the world. In recent time it has been recognized as an important social and economic phenomenon. As well as its direct effect it has indirect effects both on the society and at the individual level. . The interaction between tourists and poor communities can provide a number of intangible and practical benefits. These can range from increased awareness of cultural, environmental, and economic issues and values, on both sides, to mutual benefits from improved local investment in infrastructure.
“Tourism is now the largest industry in the world by virtually an economic measure, including gross output, value added, employment, capital investment and tax contributions. ”(Wheatcroft,1994).Tourists can be defined as people who travel to and stay in places outside their usual surroundings for more than twenty-four hours and not more than one consecutive year for leisure, business and other purposes by the World Tourism Organization. Tourism industry is the idea of attracting, accommodating, and pleasing groups or individual travelling for pleasure or business. For example hotels, restaurants, and tour guides. Five sectors in tourism industry, which is including accommodation, food & beverage services, recreation & entertainment, transportation and travel services.
Therefore, tourism may be defined as the activities, processes and outcomes by the relationship and interaction among the tourist, government, suppliers of the tourism, the host communities and the environment that surrounding the destination which involved in attracting and accommodating of the visitors (Goeldner & Ritchie, 2009). According to Goelner & Ritchie (2009), there are four different perspectives of tourism can be identified from the tourist, business operator who providing goods and services, government of the host destination area and the local community. The first group is the tourists or visitors. They are the group who search for various travel experiences and satisfaction physically and psychologically.
A time before the introduction of Internet, the consumer would visit a travel agency to review the tourist information, usually conveyed through the travel brochure, and select the options that most interested him. Today, one can no longer speak of this kind of tourism. The growing world population, evolution of tourist behavior and introduction of the internet has expanded the
“Maldives” the dream vacation destination of world tourists, Maldives is a beautiful country which is united by beautiful islands, there are approximately 1192 islands which are habitant and inhabitant, famous for its natural beauty, white sandy beaches, and clear and clean sea water, one of the best diving point in the world, they have twenty four famous dive points, In this island collection around 127 resorts are operating, most of them are managed by worlds best hotel chains, As a country with small islands they have less land and more water around, This impact a lot to the country as they don’t have land to cultivate, Some domestic cultivations are done but not enough to supply the whole countries need and to cater hospitality industry, Most of the food items are exported in a timely manner, Maldives sea is rich from various type of sea foods, Lot of crustaceans are available and that
And as we know economy and tourism drive each other and it’s important to think about the economical aspect. So, the main importance of tourism portals is publicity and promotion of unique events in the
Film tourism is a blooming sector among the tourism industry. It describes the effects that film and TV-productions can have on our travel decisions as they inspire people to experience the screened places firsthand. Not only is film tourism an excellent vehicle for destination marketing, it also presents new product development opportunities, such as location tours, film museums, exhibitions and the theming of existing tourist attractions with a film connection. (Film-tourism.com, 2014) Following with the prevalence of Korean dramas and soaps, many people are long for the romantic scenes and actors shown in the television.