Porsche Case Study Summary

2.6 Analyse how to achieve successful implementation of person-centred thinking and planning across an organisation?

One of the core problems at the organization is low productivity. Employees’ output is subpar and does not conform to the expected or stipulated levels. This has adverse effects on downstream automakers because they must contend with delays in the supply of side mirrors. It also results in missed deadlines, which erodes customers’ confidence in the organization. Sluggishness among employees also results in a general rise in overheads (Beer & Collins, 2008). For example, the organization must airlift completed parts to customers to shorten delivery times in the face of production delays. This method is significantly expensive compared to routine shipment methods.

There is a proposal to change the process and make prototypes inorder to better understand the issues that may arise during final production phase.

To begin with, the lean methodology is one that is applicable to all industries, regardless of the present systems and approaches towards management (Tsironis & Psychogios, 2016). Therefore, the major decision is to proceed with the implementation of the lean and other improvement processes, even though it should take different approaches. When considering the challenges noted, most of them emerge from the reactions and actions of the

Toyota 's success after using TPS brought worldwide attention to lean manufacturing concepts. With the introduction of lean manufacturing into the production process, the management was able to gauge the advantages lean manufacturing brought into the day to day activities when it was implemented for single production line. The benefit of single production line with duplicate resources is that idle equipment could be undergoing a setup for the next product while another product is running. This configuration mitigates flow line downtime that would result from a high product mix because it can drive the need for many different machine setup time iterations. A single line configuration would simplify production line leadership’s responsibilities, staffing level needs would be better understood, preventive maintenance could be done while products are running and this configuration would promote a balanced or equal use approach to equipment utilization. Ultimately product velocity and production, in general could be consistently down the flow

The Heavy Equipment Division(HED) mainly focused on manufacturing on and off highway axles, brakes, drive trains and suspension components . The target customer is the North American transportation industry. The plants in HED division of MMC are Specialized by Product Lines to minimize the Fixed Investments and measure the complexities associated with each plant.

Volkswagen has always had a close relationship with Porsche, the Zuffenhausen-based sports car manufacturer founded in 1931 by Ferdinand Porsche, the original Volkswagen designer and Volkswagen company co-founder, hired by Adolf Hitler for the project. The first Porsche car, the Porsche 64 of 1938, used many components from the Volkswagen Beetle. The 1948 Porsche 356 continued using many Volkswagen components, including a tuned engine, gearbox and suspension.

Product Substitution: The companies in heavyweight segment going global like Yamaha, Royal Enfield, Vector Motorcycles, Triumph Motorcycles, Indian motorcycles these substitutes with their low price offering can affect the overall business of

Los Angeles (L.A), one of the largest and most famous cities in the U.S. Also known as the “City of Angels” it has made a miraculous transformation, from being once a dwarf city plagued by crime into a bustling city with a population of almost 19 million. But another nickname given to this vast city is the “Motor City”. Los Angeles is recognized nationally and worldwide as being one of the largest cities to be dominated by all forms of transportation, comprising almost entirely of automobiles.

Money, the object of many desires, is a commonly used way to determine people’s place in society. Many make earning money their goal to strive for. This universal currency has become an aspect of what makes us human, and what allows us to be stable in an uncertain future. Though for some that desire for more wealth goes too far, causing what has become known as corporate greed in companies, which has become ever so prominent in society. With there being United Sciences of America in the 1980s, one of the largest pyramid schemes in history (Barrett), De Beers, the largest diamond company in the world, intentionally inflating the value of diamonds (Roberts), and Drug companies increasing the prices of necessary medicines to earn a large profit

The primary mission of Dacia is to support its mother company Renault to enter new markets by taking over production and sales in different global markets. In addition to that, Dacia sees itself as an innovative company which is focussed on providing best products at affordable prices. Recently, the company in alignment with its mother company Renault has been pushing to reduce the environmental impacts of automobiles. The program ‘RABLA’ has be initiated to facilitate this goal of the company. [6]

Toyota Motor Corporation is a Japanese company that is involved in the design, assembly, manufacture and sale of a wide range of motor vehicles such as minivans, passenger cars, commercial vehicles, and assorted accessories and parts (Nkomo, 3). Examples of brands under the Toyota portfolio include, but are not limited to; Lexus, Toyota, Hino and Daihatsu. Toyota was founded in 1937 by Kiichiro Toyoda and has grown to not only be the world’s leading auto manufacturer in the automotive industry, but also the world’s eighth largest company with operations in virtually every corner of the world (Nkomo, 3).

Porsche Automobile Holding SE, usually shortened just to Porsche, is a German holding company with investments in the automotive industry and has about 18,000 employees all over the world (Porsche, 2014). The main competition for Porsche’s high-end cars like the 918 Spyder or the 911 Turbo or Turbo S is arguably from Italian specialty automaker Ferrari. In similar demographics the brands appeal through traditionally vehicles to quite different personalities.

Unethical behavior can tarnish a company’s image and reputation. If a company is unethical, they may have to spend additional money to improve their public image, as well as gain back as many customers as possible.

Crises pose certain risks to an company – potentially affecting critical aspects like reputation, image, brand equity, credibility, publicity, financial viability, legitimacy, community standing, etc. (Smudde, 2001). In auto industry vehicle recalls happen all the time and everywhere. However, the Toyota massive recalls show a very different situation and involves more serious consequences. We have seen that almost 9 million of Toyota vehicles around the world had to be recalled within a few months, and the potentially defective quality involved were mainly focused on unintended acceleration problems, which were closely related to the most important thing for drivers – safety driving. It’s thus hard to believe that there was nothing wrong with Toyota’s “quality” cars. The massive recalls were indeed a disaster for Toyota: not only means that they had to pay for the extensively financial losses due to repairing costs, market and stock share dropping down, production suspending, civil penalty, and other relevant expenses for dealing with the troublesome issues; but also it has heavily hit to Toyota’s intangible assets – its brand image and reputation of quality, which have been ethically shaped over time