Electronic advertising is an incredible revolution in the era of globalization. Over the last decade, technology has gradually took over control most of the business organizations where the modern technology has replaced most of the traditional technology. Hence, the advancement of technology has led to the invention of the Internet. With the advancement of Internet as well as the easy accessibility of Internet usage, the trend of e-commerce in the recent years has been boost promptly. Thus, the easy accessibility of Internet usage has lead the consumers to shop online. A 2001 research by University of California, Los Angeles (UCLA) communication policy stated that “online shopping is third most popular activity on the internet after email …show more content…
Cuneyt and Gautam (2004) found that consumers can purchase quicker, more choices and able to order product and services with cheapest price (as cited in Sultan & Uddin, 2011, p. 7); their report described consumers able to save money with online shopping. Boone and Kurtz (2010) stated that “many products actually cost less online” (p. 225). Boone and Kurtz (2010) also proved that “the Internet is the best place to find bargains” (p. 225). The consumers can save more money by online shopping compared to traditional shopping because online shopping usually offers cheaper price as the owners of online shopping don’t have the need to pay for the rent for their shop as it is free for them to establish their online stores. Therefore, online shopping will offer better deals such as offering free shipping, offering free accessories or clothes if the consumer purchase above a certain amount or even offering free vouchers to attract their customers to purchase from their store again during their next visit. Nazir, Tayyab, Sajid, Rashid and Javed (2012) found that different companies offered different discounted deals for their customers occasionally but sometimes dealers do not offer consumers to enjoy those privilege. However, consumers able to get discounts specifically from the company through online shopping (p. 493). Not only that, online stores also occasionally offered very low price for their clothes during their stock clearance because they wish to clear their old stocks and bring in a new batch of clothes or shoes following the fashion trends. Schäfer (2004) explained that online shopping is an inventive way to attract customers who have open and modern thinking with grocery shopping. In addition, it is very easy for the customers to compare prices and service offers online. Boone and Kurtz (2010) mentioned that bots, shortcut for robots, make it convenient and
Maintain where recommendation to accept purchases online has wants you can readily use on store. Affirm with discount methods of buying online where implementation of discount access to trade is with cost deductions on Kohl’s. Allege through possible price differences to get regular use to buy through store means with acceptance. Argue having relevant price differences to make discount cost purchases and receipt in buys as a requirement. Cite rates and decide price differences that will be pertinent to have achievements gaining on store as a prerequisite.
Alex Hern’s text “AI bot ChatGPT stuns academics with essay-writing skills and usability” gives us an insight into how the author feels about AI. He makes claims as well as his evidence are clear and can be read about in the following paragraphs. In one of his claims, Hern expresses his concern for people potentially losing their jobs to AI. He mentions that ChatGPT, an OpenAI foundation by Elon Musk, has “stunned onlookers with its writing ability, proficiency at complex tasks, and ease of use” (Hern).
This could show the readers that the bot could be used as a mean to talk to as a real person. This is a good choice of device to use because when he goes to the reader’s level and talk to us as equal we tend to
As with the Industrial Revolution, the Robot Revolution has too been faced with many adversaries. As in the past many claim that it would be end of society as we know it, so does Craig Lambert in “Our Unpaid, Extra Shadow Work.” Lambert argues against the automation of, what use to be, human jobs. Lambert, an editor and writer at the Harvard Magazine, argues that automation has lead to a loss of 3 million jobs (861). Lambert also exclaims that “the robots are in charge now, pushing a thousand routine tasks onto our backs” (862).
In “Better than Human”, Kelly mentions that it will be a trend for robots to replace humans on most, or even every working position in the near future as a outcome of the development of automaton-related technology. “We need to let robots take over”, Kelly assures, “they will do jobs we have been doing, and do them much better than we can (Kelly 311)”. With his observation of the invention of Baxter, he is persuaded in a great extent that humans will acquire new jobs as their old jobs get replaced by automatons. This newly invented robot surprisingly contains several epochal features, disregarding its extremely low price compared to its predecessors. With its benefits, Baxter can be promoted easily and applied to many industries, decreasing the costs of production and even re-generating the market eventually.
The author's purpose in writing “Robot Invasion” was to represent the effectiveness and relevance of robots in today’s society. The author is able to persuade the reader that robots are beneficial to society by stating statements such as “the robots will be able to unleash a productive boom”. This statement from the author really exemplifies the positive impact that robots have on our everyday lives by making our everyday tasks easier and having robots be the productive
A world of robots working in factories, markets, schools, companies, and limited amount of work space for humans that’s what is going on. The things we saw in movies and what we were dreaming is all becoming reality. Recently, technology has been improving in a very rapid pace. Technology, such as smart phones, tablets, and television, made our lives easier and more convenient. Now people can click a button and deliver food or items they want anywhere.
Many jobs have become easier by being replaced by robots. Robot are not just the idea of talking mechanical parts as we see in futuristic movies. There are a variety of different types of robotic machines, great majority of them appear in factories and in science technology work fields. Robots in factories help replace a dangerous parts of a job. However, there have been different perspective with robots replacing jobs.
We all know that shopping at stores requires us to go to mall or department stores in buying supplies and spend our money. Now we live in the age of internet and buying things can now be done by clicking a mouse. Because of the numerous benefits of shopping online more and more people these days prefer online shopping over conventional shopping. But which one gives us the best benefits? Our discussion centered on three differences between shopping at stores and shopping online.
Causes According to Amin & Noor (2013), the E-consumers generally refer to the purchaser of goods and services over electronic systems such as Internet and other computer networks. This new group of consumers is increasing in number over the years as on-line shopping become a trend and manifestation of modern life style. Based from the Paynter & Lim (2001), E-commerce would provide consumers with benefits such as interactive communications, fast delivery, and more customization that would only be available for consumers through online shopping. Product information in the Internet is more compact and it ranges from various sites.
Literature review Advertising has become a form of communication and a great source for promoting services and products for any business in the whole market because of its broader impact. The main idea of an advertisement is to get the attention of the consumers, build up the product’s strong image in their mind and provide information to help the consumer to make a purchase decision. So, the central focus in today’s diverse global marketplace is the consumer. Companies exert a lot of effort to find out the best ingredients that should be in an effective advertising and identifying its influence on the consumer’s mind, so effective advertising should be considered as one of the most important tools that strongly affect and can change the consumer’s buying behavior. The research attempts to investigate the impact of effective advertising on the consumer’s buying behavior.
The most valuable reason for the popularity of online shopping among the people is its high convenience. First of all, online shopping allows the customers to buy products at any time that is convenient for them. While traditional brick-and-mortar selling businesses tend to work during specific time periods, online shopping is accessible at any time. An immense benefit of online shopping is that it is available 24/7. As a result, the customers do not need to think that they will not manage to buy something since the shop is already closed.
More and more people these days prefer online shopping than shopping in malls because of so many advantages and benefits. People from all over the world have accepted online shopping sites because of the convenience provided like from shopping in their pyjamas to convenience for elderly and disabled. Not only this, online shopping sites also provides a wider choice of products, avoiding upselling or impulse buying, better prices, good for the environment, and
In his book, “Amusing Ourselves to Death”, Neil Postman analyzes the change of mediums from a Typographic Age to a Telegraphic Age; but because technology has advanced since the 1980s, it does not address every new medium and its effects. One recent medium that dominates the internet is online shopping. With seventy nine percent of Americans making online purchases (Weller), it is quickly becoming a new tool for everyday life. This medium attracts every aspect of buying, from office supplies to dog treats. The demand for online shopping stores is increasing rapidly year by year.
2.1.2 Basic elements of word of mouth: • Educating persons about your products and services. • Identifying persons most likely to share their opinions. • Providing tools and instruments that make it easier to share information. •