Postmodernism is said to be culture increasingly dominated by space and spatial logic (Smart, 1993). A cultural configuration which is constituted in and through complete relationships with a new generation of technologies which themselves are articulated with emergence of a new global economic formation (Smart, 1993). According to Bradlely (1997) cited in Thompson& McHugh (2009) “In contemporary economy, an increasing number of work have become feminized. Women have displaced men in labor market”. Most organizations & their structure bureaucracy in particular can be considered as gendered reflecting to migration of women in higher levels of occupational and professions for example women in management (Adorno,1991). During apartheid discourse
Nowadays people can communicate easily. They can share their ideas, their cultures even with people who are not in their countries. They can trade, transporting products around the world in just a few days. This is a big economy where everything related to each other. This is globalization.
What makes the Apple product so popular that people buy it even though it’s expensive? Is it only because it looks beautiful? Is it because the technology it uses? What makes Apple the best from the rest?
The presence of the numerous electronic suppliers in the electronic industry is a big threat to the existence of Apple Inc. These suppliers exert their presence in the market by aggressively marketing or supplying the products of rival companies. Apple Inc. strategy to beating powerful suppliers borders on the characteristic of its business model (Noren 2013). The fits into the distribution channel as a wholesaler. In this model, the company sells its products or distributes its products to retailers. Largely, the entry of the company into the distribution channels has limited the threat of major or powerful suppliers. The company has created its own retail stores and online web marketing. This approach aims at capturing the consumers that would want to order the product directly from the manufacturer. In fact, the online marketing model does not only enable the firm to sell directly to the respective consumer, but also enables the firm to identify the unique needs of the consumers. The direct link between the consumers and the company is critical to continuous growth of the company. Apple Inc. strives to limit the time between ordering for the goods and receipt of the same. Normally, long distribution channels do not only influence the pricing of the products, but also the time when the consumers receive the product. Apple Inc. commands a great power in the market because it has differentiated
Apple is one of the well-known electronics brand in the world. Millions of people were waiting in the line to get their new phone devices at the Apple store. This tiny device has many impressive characteristics that attract consumers. Every year the company comes out with new device features with a new advertisement to catch the consumer attention. According to the official website, the first iPhone advertisement was released in 2001. But at the begging Apple company was facing some difficulties to express their goals. The company was in crisis, but with one campaign it helped the company to build up again. Steve Jobs created a new slogan for Apple advertisement Think Different. The poor reputation of the company had improved because of the
The product and production orientation of marketing asserted that a company should first develop product and then they should scan the market for sale opportunities. Now days in the modern world the market have changes. The process orientation of marketing requires a company to first to analyse the market, understand customer requirement and then develop products. In todays world, the modern marketing is based on the reverse process, in which the first the customer needs and demands are identified. The subsequent market program of the firm depends on how the market identifies the potential customer, profiles them, target them and positions his offering in the minds of customer. These concept is also known as STP (Segmentation, Targeting
Globalization is a fact of Economic Life – Carlos Salinas De Gortari. Globalization is not a new thought. This process of interaction and integration among the companies, people and government of different countries is happening from ages. Technology has been the major driver of globalization. Economic life has been transformed dramatically by the advances in information technology. However, globalization is controversial. The proponents of globalization claim that it gives an opportunity to the poor countries to grow and develop economically. On the other hand, opponents claim that free market has benefitted multinational corporations at expense of the local people, culture and enterprises. The management concepts create a significant
Apple’s core competencies are a low-cost operation, excellent consumer services, and totally dependable product supply (Ferrell & Hartline, 2014). Many of Apple’s products are manufactured in countries with low labor cost (Ferrell & Hartline, 2014). Although Apple is under much scrutiny for their unconventional and innovative ways (Ferrell & Hartline, 2014). Apple is taken steps in improving their labor standards (Ferrell & Hartline, 2014). Apple is innovators of excellent consumer service, Apple is aware of the consumer's current wants and needs as well as their future needs (Ferrell & Hartline, 2014). Apple current has 360 location worldwide, having a dependable product supply is a must (Ferrell & Hartline, 2014). Evaluating and assessing operational activities and management is as important as reliability and performance (Meredith,
New Innovations: even though the architecture of Apple products is proportionate, its portfolio is not. Company offer customers a number of various ways to enjoy its products. By giving consumers and chance to employ Apple in their living rooms, sine and offices, Apple do it easy to keep on loyal to brand
In this essay I will write and elaborate about the apple device company culture, leadership, career development, motivation, engagement and retention strategies.
Nowadays, in the light of the development in technology, especially in transportation and media, trade and communication has increased rapidly among countries. This trend is called globalization. Generally speaking, globalization has its own advantages and disadvantages. The development in international trade and communication has created employment and opportunities for millions of people, but it has also made poor countries poorer. In my opinion, globalization has both positive and negative aspects.
Globalization is a process of linking the world through many aspects, from the economic to the culture, the political. in different nations. This process uses to describe the changes in society and in the world economy, by creating a linkage and increasing exchange between individuals, organizations or nations in cultural perspective, economics on global scale (Globalization 101, n.d.). A process of creating many opportunities but also causes many challenges for all the nations in the world, particularly for developing countries.
Globalization is a system that outcomes in fine or negative results and it creates thoughts of efficiency and it deals with acceptance and courting. Early contemporary globalization is one manner of amendment and unification. The distinction between early and current globalization is the application of expansionism and its method via control of international alternate and the flows of data. In our society, globalization plays extensive position to modifications and improvement. Early cutting-edge globalization is volatile and it creates pressures on the enterprise because of growth method and procedures.
As the saying goes, “there are two sides of a coin.” In the same way that globalization can be a boom for international trade; it can also have devastating effects. This essay highlights the benefits and adverse effects of globalization in the Pacific. It will also discuss how the government has adopted policies and trade agreements to keep up with the accelerated pace of globalization and how we the people of the pacific can deal with the biggest threat to our region which is “global warming” and its effects.
However, nowadays, globalization due to the Industrial Revolution and the advances in transport and technologies has reached an unprecedented scope. Globalization can be explained in mainly 3 different areas: in politic, social and economic terms. In politic terms, globalization can refer to the shift of political activities from a single-nation level to a global level and it has been created international organization such as the United Nations. It has also tried to spread democracies all over the world. Social globalization describes an exchange of values, ideas and it has facilitated the promotion of equality, dignity and human rights. Finally, the major effect of globalization is produced in the world economy. The aim of globalization is the growth of the global economy by giving firms a superior competitive position with lower cost through free trade and by increasing the number of consumers, products and services. Some people said it helps developing nation-states to “catch up” the industrialized ones and it improves the overall standard of living. Nonetheless, there is a risk for smaller companies that cannot compete in an international market and world governments should promote international investments and try to eliminate barriers to trade even if it causes them some