Apple Explanation About Their iPhones Issue
Apple is one of the largest technology companies in the world. MacBook, iPhones, iPad, and
Apple watch are some of Apple products, and a lot of people have one or more of these devices. People are buying Apple products because they know that Apple offers one of the best products in the market. Therefore, Apple faces the risk of losing share of the market in events of any problems. In the article “Apple's iPhones slowed to tackle ageing batteries,” Foxx (2017). The author discusses one of the major problem in Apple smart phones, and how this problem break trust between customers and Apple company. This paper examines the controversy surrounding iPhones, an assessment that rationalized Apple's reasons for slowing down the devices, and ends with consumer opinion. Many iPhones users complain that their devices are getting slow as it gets older in age. According to Apple The main reason of this problem is the lithium-ion batteries. The lithium-ion batteries lose the regular performance over the years because of the charging and discharging cycle Foxx (2017). the article “Yes, Apple is slowing your old …show more content…
Since Apple did not give clear explanation about the problem, it creates a lot of doubts between the customers about the reasons from slowing down the devices. Although Apple company is working hard to find solution, big number of customers, who are facing this problem, think that this step is one of the marketing steps which are going to increases the sales of new iPhone generation. It is true that Apple did not illustrate the problem in clear way, but the customers should know that Apple iPhones need maintenance like any other electronic tools. Also, replacing the batteries can be done in Apple store or any other electronic
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Popularity of Phone is seeing a steep rise. It is a communication gadget which can be used for different purposes. One basic reason is that iPhone has a huge storage capacity which allows storage of audio, contacts, photos, videos, and all other important information. Further it can be connected to the internet too. With all these features iPhone has gained prominence globally as a hi-tech mobile phone.
Apple states in their Form K-10 Report (2017, p.1) they are “committed to bringing the best user experience to its customers through innovative hardware, software and services.” In an Industry where profit margins are low, technologies are constantly evolving and competition is high it is essential that Apple continues to offer innovative and simple products that increases customer experience (Heracleous, 2013) so to maintain a competitive advantage. A variety of tools have been used to evaluate Apple’s external and internal environment, including the PESTEL (Appendix 1), Porter’s Five Forces Analysis (Appendix 2), SWOT (Appendix 3). It is envisaged that the information derived from these tools and the associated analysis will support Apple’s CEO to make strategic decisions that addresses the challenges ahead in the short term, ensuring Apple can be competitive in the long term (Rothaermal, 2017).
Abstract The purpose of this assignment is to critically analyze the context of Apple’s new product, ‘The Apple Watch’ and prepare a Marketing Feasibility Study in order to assess the viability of introducing in the new product range into the UAE market place. Data Introduction Apple Inc. is an American multi-billion dollar corporation that internationally produces computer software, cellular devices and consumer electronic products. Items such as the iPod, the iPhone, the Macintosh desktop computers and the iPad are easily recognizable by society.
In this way, the sale of products in world-wide market will increase. • Increased labor costs in China could take away the cost advantage of some Apple products. • Decaying middle-class incomes in some developed countries, including the United States, could shrink the potential market for higher-end consumer goods such as those marketed by Apple. • A strong U.S. dollar could increase exchange rates, making it more expensive for Apple to do business in key markets like Europe and
Apple Inc. embraces diversification strategy as a means of promoting its viability in the market. Largely, the creation of the three products lines compounds the sources of the company’s income. In fact, the company does not rely on a single source of income because the product design belongs to different categories. This strategy cushions the business from suffering risks of associated with depending on a single business. According Hitt, Ireland, and Hoskisson (2014, p.135), the benefit of handling many products is that when one product fail or does poorly in the market, the business is would shift its attention of the best performing products.
Apple Inc., an American multinational corporation was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne on April 1, 197. The headquarters of Apple is located in Cupertino, California and it designs, manufactures and sells consumer electronics, computer software as well as personal computers. (Reference for Businesses) The company's wide range of products and services include the iPhone, iPad, Mac, iPod, Apple TV, a variety of consumer and professional software applications, both the iOS and OS X operating systems, iCloud and several other product accessories. Apple not only offers a variety of mobile communication, media devices and portable digital music players but they provide a variety of related software, services, networking solutions
The paragraph above shows data of a comparison between Apple and Samsung. Apple retail was increasing over Samsung in the smartphone market. Samsung used to rule the mobile market until Apple started its iPhone series. Even now Samsung is trying to give a head to head competition with its new Note series. But Apple being Apple, think different (Apple's tagline) and released iPhone X to blow out every other phone from the market.
Today, almost every person caries a smart phone with them and some can’t survive the day without it. There are many companies and manufacturers who build smart phones like the popular ones such as Htc, Nokia, Samsung, Apple, Huawei, Motorola, Sony and many more, but what makes those companies not alike are the phones they release through the years, but are they that different? To compare, let us take an example of two leading rival companies in the field of smart phones, Samsung and Apple, who newly released their flagship devices, the Samsung Galaxy Note 4 and the Apple iPhone 6 plus. The Samsung Galaxy Note 4 features a 5.7 inch Super Amoled touch screen, a 16 megapixel back facing camera, an octa core processor with 3 gb of Ram and a 3220 mah battery whereas the Apple iphone 6 plus comes with a 5.5 inch retina display touch screen, an 8 megapixel back facing camera, dual core processor with 1 gb of Ram and a 2915 mah
Executive Summary On April 1, 1976, Apple Company was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne. Apple headquarters is located in Cupertino, California. Apple Inc. designs, produces, and sells various media devices (apple.com, 2014).
Further, the growth of the world’s economy was also very slow in 2012 and was expected to be same in 2013-14 as obvious. Apple has been affected by a crisis such as the change in American regional sales for the current year was 9% in 2012-13 compared to 50% of 2011-12, in Europe, 4% in comparison to 31% and in greater China 13% in comparison to 78% (Apple INC, 2012). The unemployment rate in U.S was 7.9 during 2012- 13, 4.1 in China and 4.6 in Japan, was one of the significant causes of the downturn in sales growth (Trading Economics, n.d). Euro crisis, U.S fiscal problems and hard landing of large developing countries will likely continue in the coming couple of years leading Apple to more toughen economic situations (IMF, 2013). Moreover, stringing dollars had also source of problem for Apple product prices, transportation cost and profit margins (Apple INC, 2012).
Apple on the hand arguably is considered to be the mother of modern smartphones. On June 29, 2007, the cofounder of Apple Inc Steve Jobs announced the release of iPhone, a technology they had been working on for about five years. It was the first of its kind compared to the other players in the market like Blackberry, Motorola and Palm who were already making pocket personal computers. The new tech had a bigger screen, multi-touch interface and the mind-boggling on-screen keyboard was met with a lot of excitement. With these new ideas Apple dominated the phone market and during the Macworld Expo keynote speech, Jobs reported that the Apple iPhone had a 28% market share in Q4 2007 this represented significant growth in the second full quarter that iPhone has been on sale and translated to a
Requires high investment and capital. In addition, Apple’s ability to continuously differentiate its products from other companies makes it hard to copy their success. Apple also produces at relatively low cost due to economies of scale of wide-spread
New technologies that people had never imagined a decade, or even some decades ago, are now expanding and changing all our lives. Taking smartphones as an example, people in old time had never imagined that small, tiny box could enable people to bring smart computer to everywhere. Yet, smartphones are now completely embedded into our lives and changed how we communicate. Technology lets us live simply, more conveniently, and more easily, but at the same time, it creates complex debates and controversies of ethical problems. In this world, where humans cannot live without the benefits of technology, it is impossible to ignore ethical problems.
We depend too much on technology. There is no doubt about it. Many places of work are at a loss if their internet connection stops working. Many businesses and institutions are left high and dry if the internet or computer crashes. Every bit of information regarding business is entered into the computer.