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Swot Analysis Of Subway Franchise

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SUBWAY FRANCHISE OR DETAILXPERTS-WHICH IS RIGHT FOR YOU? Are you deciding to go into the franchising business? How do you know which business you should go into? Let us help you decide… INDUSTRY STATISTICS, MARKET SHARE, PROSPECTS AND GROWTH OPPORTUNITIES Subway belongs to the sandwich and sub store franchise industry which has managed to be eminent for the past five years during the US economic recovery. It stood at fifth place in an industry that averaged some P22 billion total revenues with an annual growth rate of 2.4% for the past 10 years and employed 518,888 people from a total of 26, 740 businesses. This industry has kept the consumers’ appetites satisfied, having developed new menu options that took advantage of the market’s preference for a low-fat diet. It also grew by introducing products at prices that went along with the slow economic recovery, resulting in a strong revenue growth for the industry. The same trends are expected to continue and contribute to revenue growth in the next five years until 2020. Aggressive international expansion will also give impetus to major franchise’s overall revenue projections, like that of the Subway franchise. DetailXperts, on the other hand, belongs to the car wash and auto detailing services industry. For the past five years ending in the year 2015, the increasing per capita disposable income has enabled consumers to spend more on discretionary services, such as car washes. No company has the sole dominant share of

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