Manager has to set effective policies and formulate strategies to improve firm's overall performance and effectiveness. This is best portrayed by Christopher J. Nassetta who is the President and Chief Executive Officer for Hilton. He joined the company in 2007. (Hilton annual report, 2016) Under Christopher J. Nassetta’s leadership, Hilton continues their rapid expansion. Hotel owners continue to invest in their growth at a fast rate, committing more than $50 billion to a record pipeline of nearly 310,000 rooms, enabling them to remain the fastest-growing global hospitality company.
The loyalty program of Wyndham Hotel Group rewards its members with 3,000 points for a one-night stay at any participating hotel. It continues its spree of generosity by increasing the number of points five times for any longer stay at its hotels. 15,000 points for at least a two-night stay at a hotel is a definition of generosity, isn’t it? As a member, you also have an opportunity to earn and redeem your points on various partnering loyalty programs. Fortunately, these include many transportation companies, thus allowing you to redeem points you’ve earned for your hotel stays for a return flight ticket.
The Hamilton Hotel is a large downtown business hotel with 1 877 rooms. This property is a part of the hotel chain Mariott a huge company which operates 180 hotels and resorts all around the world. Hotel seeking to get a higher profit, need to look ahead and try to forecast a future business situation. The forecasting procedure is done to get a forecast the demand of the product (room) in the market depending on different factors (seasonality, trend, etc). This process can be done anytime of the year for any kind of hotel.
Marriott Bedding Program Case Background and Project Objectives: Marriott is a very big company that runs hotels and service apartment all around the world. It has over 2,400 properties in 68 countries and territories. Marriott is trying to transform the brand from traditional hospitality provider to a hotel that provides special experience for their guests and offer unique selling points to stay ahead of their competitors in the market, by upgrading all the hotel’s bedding worldwide in 2 years with investments at around US$190 million. It involves changing new sheeted duvet covers, soft linens, down pillows and pillow-top mattresses for customers, which affects over 628,000 beds across 10 lodging brands under Marriott, which includes hotels and resorts that provides comprehensive service, as well as hotels and corporate housing in both company-operated and franchised properties which only offers limited-services to customers. Although there are lots of challenges in planning and implementation process, Marriott has successfully completed the project under budget and within timeframe in 2006.
Actual product For Shangri-la, the Shangri-la brand name, crew uniform styling, booking system, and features such as wake-up service, ‘chi’ spa, food and beverage service and their 5-star rating quality levels. 3. Augmented product Shangri-la offers more than a room for its customer, even a product that customers value before and after living in the hotel room. For example, some consumers may expect to get the Shangri-la membership, priority hotel check-in, airport shuttle, or receiving bonus points from living to join the Shangri-la’s frequent-user scheme. To Shangri-la’s consumer, these augmentations may become a key part of the total product.
Background & History Hyatt Hotels Corporation is involved in the franchising, management, development and ownership of Hyatt-branded resorts, vacation & residential ownership properties, and hotels internationally. Hyatt was established by Jay Pritzker in 1957 (Hyatt Hotels, 2015). Hyatt Hotels Corporation, once called as Global Hyatt, is a worldwide hospitality organization. The organization is headquartered in Chicago, Illinois and utilizes 46,000 individual employees but now this organization is gaining a major part of its business from their branches in the United Arab Emirates (Hyatt Reports, 2015) as UAE alone accounts for approximately 30% of the entire Hyatt Hotels Corporation system. (HYATT, 2015) When we talk about UAE, Hyatt Hotels
Holiday Inn is an American-British-Brazilian multinational brand of hotels, part of the British InterContinental Hotels Group (IHG) and is based in Rio. Originally a U.S. motel chain, today it is one of the world 's largest hotel chains, with 434,357 bedrooms in 3,414 hotels globally hosting over 100 million guest nights each year. Holiday Inn Singapore, situated at Orchard City Center is an advantageous base for gatherings with gathering offices for up to 380 individuals. To satisfy the food lover, hotel has a Indian restaurant, Tandoor, or flavor Asian and International foods at the delightful Window On The Park Restaurant. Holiday Inn hotel at City Center has roof pool where guest can relax or they can decide to work out in the Fitness
Whereas in the year 1997, Golden Circle was established. Golden Circle is the loyalty program of the hotels and initially only important people who were invited could be a member, but after the year 2010, everyone is entitled to join the membership. Recognized as one of the best in the industry, Golden Circle currently has almost three million members. 1.2 Brands by Shangri La The Kuok Group not only manages hotels, they also handle other businesses such as real estate, beverages, newspaper publishing, mining and finance. There are a total of five hotel brands under Shangri-La brand namely Kerry Hotels, Shangri-La Hotels, Shangri-La Resorts, Traders Hotel and Hotel Jen.
Mandarin Oriental Hotel is award-winning owner and operator of the most luxurious resorts and hotels located in prime destination around the World. It has 12000 dedicated employees under it. To analyze the business we have taken into account the financial statement of the years 2012, 2013 and 2014. Balance Sheet and Liquidity Ratio Liquidity ratio expresses a company 's ability to repay short-term creditors out of its total cash. It is the result of dividing the total cash by short-
The first XYZ Hotel was established in 1974 (XYZ Hotel, 2010). Since then, the hotel has become the leader of hospitality association and a domestic brand with the largest five-star hotel chains (Kompas, 2010; XYZ Hotel, 2010). The hotels are scattered in eight different locations, which are: Jakarta, Bandung, Tangerang, Makassar, Pekanbaru, Medan, Manado and Palembang. Hence, in terms of expanding and developing its units, the hotel will open its luxury, upscale and midscale brands by the year 2020 across Indonesia, specifically in Jakarta, Bogor, Tangerang, Bekasi, Bali, Sumatra, Sulawesi, Kalimantan, Maluku, and Nusa Tenggara Timur. The current units are located at 8 different cities: Jakarta, Tangerang, Medan, Palembang, Pekanbaru and Makassar (XYZ Hotel, 2010).