ipl-logo

Subway Swot Analysis

1143 Words5 Pages

Strengths:
1. Good reputation: the good reputation attract customer more.
2. Deliver in time and the right quantity so they will like the services and come again.
3. Large segments in society prefer this company and target the children the most. Weaknesses:
1. Unhealthy food : it have high calories and fats
2. Management of franchise/ joint venture
3. Low differentiations that mean the product are same.
Opportunities:
1. Low cost menu is liked by large number of customers; don’t want to use their money only for food so they will choose this company.
2. Globalization and number of branches: everywhere you go around the world you will see this company.
3. Slow down expansion: increase profitability. Threats:
1. The competitor: specially the healthy restaurant like subway.
2. Public health crisis: nowadays the world face big problem the obesity.
3. Customers change their mind and like to change.

PESTEL analysis
Political Factors
The performance of the brand is affected by the political factors. The government plays an important role. New trade agreements can have a good or bad impact. Some government makes the brand easier to do …show more content…

1. Competitive Rivalry. This looks at the number and strength of your competitors. How many rivals do you have? Who are they? And how you company (your service or products) compared with the competitors? The McDonalds is having (Strong Force): the fast-food restaurant is one of the most competitive businesses, the fast food that compete with McDonalds is KFC, burger king, Wendy’s etc. so these example also very famous and have many branches around the world so McDonalds try to be the best and don’t lose and stop when they have strong rivals. Each restaurant spends their money to do good advertisement and try to do their work in an innovative way on their menu also. Continuously opening new franchises to increase their market share and to access to new potential customers. This thing makes the Competitive

Show More
Related

  • Goodwin Wealth Management Case Summary

    534 Words  | 3 Pages

    The diversification lowered the overall risk of the firm and created an information network among the divisions, which was critical for the company to gain competitive advantage. The loyal customer base was another strength. The $60 billion assets that under the company’s management provided the company a positive brand image and made it easier for the company to attract new customers. Weakness:

    Read More

  • Thomas Keller Case Study

    2745 Words  | 11 Pages

    The risks of failure can come from many different reasons, such as “changing demographics, accommodating the unrealized demand for new services and products, market consolidation to gain market share in selected regions, and realignment of the product portfolio that requires selected unit closures” (Parsa, Self, Njite, & King, 2005). The ever-shifting trends can also be a risk to a restaurant if the trends move away from the concept of the restaurant. Market saturation of restaurants can also be detrimental to a business, if there are too many business’s in the area serving the same style menu as you, then you could lose out on a lot of potential customers in the slew of competition (Scott, ). Poor management is another reason a new restaurant can fail. This includes poor planning of labor and ordering of inventory.

    Read More

  • What Are The Political Factors Affecting Subway

    1546 Words  | 7 Pages

    Expansion into developing nations with different social and cultural parameters would require altering the menus and catering to the specific customer needs. Economic factors The low franchising cost comparing to the competitors is an advantage for Subway. However the cost of ingredients and supplies used in the preparation of food is higher than that of the competition due to the need for fresh ingredients. Customers have a perceived value which is higher than that of the product offerings of alternate fast food chains.

    Read More

  • Is Chick-Fil A Healthy?

    2622 Words  | 11 Pages

    As they collect huge amounts of profits through the food they make for their customers, their popularity increases. In terms of money, they tend to get competitive with each other; thus, they try to upgrade their food to a more healthy direction to attract more customers,

    Read More

  • Premier Inn Swot Analysis

    1718 Words  | 7 Pages

    Premier Inn is a famous British hotel brand with over 700 facilities worldwide. Being founded by Whitbread in the year 1987, the company is the result of a merge between Premier Lodge and Travel Inn. Premier Inn hotels operate under the strategic partnership between the leading international companies and Britain’s leading hospitality firm Whitbread PLC. This allows enhancing the popularity of the Premier Inn brand all over the world.

    Read More

  • Case Study Porcini's Pronto

    829 Words  | 4 Pages

    In this regard, the restaurants had to provide quality food at affordable prices while at the same time focusing on making profits. Possibly, there are different ways of addressing

    Read More

  • Similarities Between Mcdonalds And Wendys

    537 Words  | 3 Pages

    The Similarities and Differences of McDonald’s and Wendy’s Corporate America has taken a stranglehold on American nutrition and eating habits. McDonald’s food has dominance over the market with its cost effectiveness and availability. In contrast, Wendy’s has superior products with higher prices. While these fast-food giants have a massive place in America, they have their similarities and differences. Wendy’s and McDonald’s demonstrate these traits in cost, diversity, and quality.

    Read More

  • Pricing Strategy Of Chipotle

    1450 Words  | 6 Pages

    Introduction The restaurant industry in the United States had annual sales of $ 631.8 billion and employs 12.9 million people in 2012. Even in times of recession there is little evidence that this industry has seen a decline especially in its fast food and quick service segment. But with a depressed economy with no immediate upward trend in the near future, majority of the customers indicated that they would either curtail their spending on eating or best maintain its current level which is certainly going to affect the future of many restaurants in the industry. Chipotle is part of the fast casual segment of the U.S industry with over 1,600 restaurants.

    Read More

  • Loblaw Case Study Solution

    1568 Words  | 7 Pages

    Strong reputation and a recognizable brand 3. Good quality products at a low price 4. Value added in store services. Ex. Financial services.

    Read More

  • Pestle Analysis Of The Music Industry

    2724 Words  | 11 Pages

    More specifically, as strengths of a company it may consider the marketing plan, the management and the evolution of technology. The Internet Marketing plays one of the most important roles because using the Internet to market and share music is a way to reach a deal with recording label and earn millions for that. Free online promotion brings money in companies and help musicians and artist to start their career and become popular. Record labels dominate in the music industry and provide the opportunity in artists to make contracts for a lot of

    Read More

  • Panera Bread Research Paper

    629 Words  | 3 Pages

    • Rivals face high exit barriers Very High Potential Entrant Pressure • High entry barriers • Strong product differentiation • Menus change constantly with

    Read More

  • Swot Analysis Of Burger King

    1482 Words  | 6 Pages

    Menu Burger king believed that its strength was in its menu which targeted only a certain section of consumers and realised that it had to make changes to be able to compete with its close competitors. It introduced 21 new and improved menu items consisting of mango and strawberry-banana smoothies, “Garden Fresh” salads, chicken wraps, mocha, crispy chicken strips, caramel frappes the expanded menu took cues from both McDonald’s and Starbucks. Earlier burgers kings target was young men with an appetite but with the changes in the menu it was able to attract a larger segment of the population include women, families and the health conscious. Burger king believe that its focus on their food will provide us the opportunity to meaningfully increase same store sales and margins. Marketing and communication Burger King 's main aims and objectives are to serve its customers with the bests meals and services a fast food company could possibly provide.

    Read More

  • Analysis Of Nike's International Marketing Strategy

    1115 Words  | 5 Pages

    However, the PESTLE factors entails political, economic, social, technological, legal and environmental that are elaborated below: Political Political factor is an imperative factor that organisation considered at the time of expanding their business operations by assessing the political environment of the target market (Li, et al., 2014). Moreover, it is found that there is a strong competition among the sports retailers in all over the world that is why the margin of error is very low for the firms. It is imperative from the prospect of an organisation to evaluate

    Read More

  • Strategic Management Case Study: Mcdonald's Corporation

    3370 Words  | 14 Pages

    The diagram above shown the CPM of McDonald’s and its competitor, KFC and Burger King; indicates McDonald’s is in a strong strategic position than its competitor. Some of the reasons McDonald’s is successful and has high market is due to it strong brand name recognition, a strong customer loyalty, and its global expansion. Furthermore, McDonald’s is also invested a large sum of money in advertising and very well known toward it charity program through Ronald McDonald’s House. Nevertheless, there are areas in which the organization can improve.

    Read More

  • Mcdonald's Risk And Risk Analysis Of Mcdonalds

    817 Words  | 4 Pages

    This is a huge market since the U.S. and the world revolved around convenience. Although McDonald’s is very popular right now you never know if one day it will become a shadow to another company. Next, since there are so many competitors each company is trying to be unique and bring new things to the market. Whether it is McDonald’s McPick 2 or Wendy’s 4 for 4 competitors are trying to out shine each other, making it hard to compete and keep prices down sometimes. With a quick google search I found that there are over 50,000 different fast food chains in the United States alone.

    Read More

More about Subway Swot Analysis

Open Document