In the world of hoteliers, tourism and leisure, money has always been the constant driver and measurement of success. However, within the last several years the tables have started to turn and investors as well as the corporate world has started to put more emphasis on sustainability. Sustainability is defined as “the quality of not being harmful to the environment or depleting natural resources, and thereby supporting long-term ecological balance” (Webster Dictotionary). Sustainability, especially in regards to natural resources has steadily risen on the awareness scales of many fortune 500 companies and beyond. From a financial standpoint it is wise to invest in sustainable measures for hotels. In this literature review focusing on sustainability, …show more content…
In The Environmental Green Globe Report, author Paulina Bohdanowicz states that “In recent years, hotel companies are increasingly being evaluated by the degree of their environmental and social commitment and achievements rather than only by their financial performance” (Bohdanowicz, …show more content…
However globally hotels make up over 300,000 facilities, thus one of the most important if not the most important division of the tourism industry as a whole. Hotels provide accommodation for over half of national and international tourists (WTO, 2004). Due to the turnover rate of hotels and the sheer consumption of natural resources ranging from energy, natural gas, and other resources they have a much larger ecological footprint that other buildings of similar size and stature. "According to Perrera et al. (2003), the entire American lodging industry (including hotels, dormitories and other accommodation facilities) was estimated to consume 55.6 TWh of energy/year in 2000, while the corresponding figure for European facilities was 39 TWh (CHOSE, 2001). There is no collective data for hotel water consumption on a global, or a European scale, but according to Davies and Cahill (2000) tourists in the American lodging industry consume approximately 174.88 million m3 of water annually.” The primary leader of this water waste is from sewage. The water waste doesn’t stop there either as this sewage must be properly treated thus causing further ecological damage as many treatment chemicals can be toxic. In a presentation given by Rezidor Hotel Group Inc. at Cesar Ritz Colleges on October 6th , the hotel reviled that the average room occupancy uses about 540
Moreover, the author’s tone was cataleptic and objective when he began his article with “Consumer preference is shaping up as a powerful force to promote environmental sustainability” (para.1). He used the words shaping up, powerful and promote to affect a reader to keep reading, and giving a person more cataleptic about the sustainability. Also, he finished the article in the same tone when he says “And as they do, they will develop economies that operate more efficiently than ours, producing more output while using fewer resources” (para.9). Here, Brodwin gives a reader some results in future. Thus, the author was so motivating to make the reader interests to be one of the people who willing to live sustainably and to support the ideas.
1 What is Outrigger Hotels and Resorts’ strategic position? What are the firm’s Critical Success Factors (CSF)? Outrigger Hotels and Resorts are currently using geographical and product diversification strategy. The firm expend their firm around Pacific Ocean and diversify its product portfolio by adding condominiums resorts and OHANA hotels.
Are not people leaving the water running while brushing their teeth, showering, or doing the dishes? People in the US consume 176 gallons of water a day on average and 3.9 trillion gallons of
But that does not mean that their industry is on the decline. Recently I traveled to a nearby city to catch a flight and discovered that a local hotel offered long term airport parking at a discount compared to the local parking lots with a free shuttle to the airport terminal. Innovative amenities like this can really add value by providing a needed service that has little to do with the traditional hotel services. If they continue to look for services travelers need, hotels will surely continue the long history all successful industries have surmounted in the past, identify and provide innovative, value-based products and
ASSESSMENT/AUDIT 1. Understanding of why it is important to measure sustainability and the associated problems and conflicts of different indicator sets and types Evidence – It is really difficult to find exact concept for measuring sustainability. For instance the measurement of life parameters is differ between different cultures and individuals. So, different solutions will be required to be found for many different communities. However; we should not assume that things we cannot measured easily is not important.
Marriott describes its business model, brands, senior leaders, and deeply-ingrained service culture as having firmly established Marriott as a leading performer (2013, para 1-2). Another source describes Marriott International as a company that takes pride in the fact that they have always taken care of their customers and employees above all else, living up to their slogan of “People First” (Addonizio, Mathos, Khalil, & Ortiz, F., 2012, para 1). Essentially, Marriott has gone to great lengths to focus their business efforts and strategy on providing the best working environment and hotel stay for employees and customers alike.
Sustainability is meeting the needs of the present without compromising the ability of future generations to meet their own needs. [ The Brundtland Commission, 1987:Our Common Future:Report of the World Commission on Environment and Development.(1987,August 4)|United Nations Documents NO.A/42/427 Retrieved March 10,2017, from http://www.un-documents.net/our-common-future.pdf](The Brundtland Commission, 1987) Sustainability development is to conducted and produce without depletion of natural resources for the next and the future generation, also need current society to maintain the non-regenerated energy resources, but still needs to satisfy the needs of the current mankind, is not about shut down everything and going back to the primitive communes
Sustainable development aims to achieve a balance between the three pillars of sustainability, ensuring that all sectors become one entity. The disadvantage associated with this model is that each pillar is given individual recognition and not recognized as a combined entity (Giddings, Hopwood and O’Brien, 2002). This results in the
Marriott International vs. Airbnb Although Marriott International has a competitive advantage of being the largest hotel company in the world, experiencing years of remarkable growth with the acquisition of Starwood Hotels, and ranking at number 163 on this year’s Fortune 500, it operates in a highly competitive market. The recent success of Airbnb, for example, has had major effects on the hotel industry as it has quickly become a threat. Airbnb, founded in 2008, is an online hospitality service that provides short-term lodging and unique travel accommodations around the world with more than 3,000,000 lodging listings in 65,000 cities and 191 countries.
The conclusion conveyed at the end of this paper, will be that sustainable development is a concept with weaknesses however, the strengths outweigh them. To begin with, the concept of sustainable development famously culminated in 1987 with the United Nations 'Commission on Environment and Development ' also known as the 'Brundtland Report ' (Everard & Longhurt, 2017; pp. 1244). The article introduced, the most widely known definition of Sustainable development as "Development that meets the needs of the present without compromising the ability of future generations to meet their own needs" (World Commission on Environment and Development, 1987).
Sustainability: If you take a look around at what’s really happening in our world, there’s an inescapable pattern of ‘what’s going on is simply unsustainable’ and in other words, it can’t go on for much longer. Sustainability is to “meet the needs of the present without compromising the ability of future generations to meet their own needs”. As cities began to grow with the population increase, the need for a sustainable development became more apparent as resources began to diminish in quantity and value. Left to it’s own devices, the Earth is a sustainable system.
“Tourism is now the largest industry in the world by virtually an economic measure, including gross output, value added, employment, capital investment and tax contributions. ”(Wheatcroft,1994).Tourists can be defined as people who travel to and stay in places outside their usual surroundings for more than twenty-four hours and not more than one consecutive year for leisure, business and other purposes by the World Tourism Organization. Tourism industry is the idea of attracting, accommodating, and pleasing groups or individual travelling for pleasure or business. For example hotels, restaurants, and tour guides. Five sectors in tourism industry, which is including accommodation, food & beverage services, recreation & entertainment, transportation and travel services.
Kahn’s (1995) approach to the sustainable development theory is consistent with the modern day development techniques of Europe 2020 priorities; smart growth, sustainable growth and inclusive growth. The adoption of some innovative strategies such as the utilisation of renewable energy as an integral part of the energy mix could result in growth of the economy, which will eventually trickle down to the poor or extend to the rural or disadvantaged areas of the country. The social sustainability generally explains the idea of equity among the people, empowerment, participation, accessibility and institutional stability. It seeks to ensure a good standard of living in the country by alleviating poverty. Environmental sustainability seeks to explain the ways in which exploitation and utilisation of the natural resources will not be made to negatively affect the environment or the health of human beings (Kahn 1995).
INTRODUCTION Water is a transparent and nearly colorless chemical substance that is the main constituent of Earth 's streams, lakes, and oceans, and the fluids of most living organisms. Water plays an important role in the world economy. Approximately 70% of the freshwater used by humans goes to agriculture. Fishing in salt and fresh water bodies is a major source of food for many parts of the world.
Sustainable development, as its name suggests, is a concept continually elaborating. The most commonly used definition, according to World Commission on Environment and Development (WCED), is the development which “meets the needs of the present without compromising the ability of future generations to meet their own needs” (WCED, 1987). It shows the importance of considering benefits for both current and future generations and strongly supports economic development, while it also implies when accessing environment and natural resources, human beings tend to take an anthropocentric view, that the primary goal is to satisfy human needs. With no regard for earth as a life-support system, a development will not be considered sustainable. Therefore, by taking economic, social, environmental issues into accounts is a key approach to develop sustainably in different contexts.